Welcome GetListed Local University – Western New York Attendees

Filed in Conferences/Educ., Featured by Matt McGee on November 1, 2011

If you’re reading this while at the GetListed Local University workshop, a big welcome to you. Thanks for visiting SmallBusinessSEM.com. In my presentation, I mention a couple dozen web sites, articles, and other links that you may not have had time to jot down while I was speaking. If that’s the case, here are all the references I made in chronological order:

Stats
Nielsen: Social Media Report Q3 2011
comScore/15miles: Local Search Study: 69% of consumers likely to use a small business if it has a social networking presence
Search Engine Land: What Social Signals Do Google & Bing Really Count?

Blogs
Jeremiah Owyang: Web Strategy: How To Evolve Your Irrelevant Corporate Website
HubSpot: Active Business Blogs Draw 6.9 Times More Organic Search Traffic Than Non-Bloggers
HubSpot: Study Shows Business Blogging Leads to 55% More Website Visitors
Dr. Cynthia Bailey: Dr. Cynthia Bailey: Skin Care Blog
Mike Blumenthal: Understanding Google Maps & Local Search

Facebook
Facebook for Businesses
Report: Only 3% to 7.5% of Fans View Posts From A Facebook Page
Facebook Advertising

Twitter: Getting Started
Hawaiian Airlines
WeFollow.com
Twitter – Who to Follow

Twitter: Content Ideas
Punch Pizza (and Passion, Pizza And Social Media Produce 10,000 Customers For Punch Pizza)
AlbionsOven
WoodhouseSpa
Mid-Columbia Insurance

Foursquare
Foursquare
Gowalla
Yelp
Facebook

Reviews
Nielsen: Consumers Trust Real Friends and Virtual Strangers the Most
Local Search Ranking Factors
Yelp FAQ (most reviews are positive)
Bazaarvoice Industry Statistics (most reviews are positive)
5 Ways Negative Reviews are Good for Business (bad reviews are okay)

Reputation Management
Google Alerts
Yahoo Alerts
Bing News
Twe.pe
SocialMention
BlogPulse
Yelp Business Owners’ Guide
MyReviewsPage.com

If you have any questions or feedback about my presentation or the session in general, feel free to leave a comment below. There’s also a Contact button at the top of the page. I’d love to hear from you!

Comments (2)

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  1. Jason Weaver says:
    November 2, 2011 at 4:07 pm

    What do you recommend now that MyReviewPages has closed sign-ups? I forgot to ask this question at the Local University in Rigby. Thanks Matt.

  2. Matt McGee says:
    November 3, 2011 at 3:14 pm

    They’ve disabled signups temporarily, Jason — not quite “closed.” I’d just suggest waiting it out and hope they get the Google issue resolved.

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