Welcome GetListed Local University – Burley Attendees
If you’re reading this while at the GetListed Local University workshop, a big welcome to you. Thanks for visiting SmallBusinessSEM.com. In my presentation, I mention a couple dozen web sites, articles, and other links that you may not have had time to jot down while I was speaking. If that’s the case, here are all the references I made in chronological order:
Morning Presentation
Trust
SEO Success Pyramid
Stats
Nielsen: Social Media Report Q3 2011
comScore/15miles: Local Search Study: 69% of consumers likely to use a small business if it has a social networking presence
Blogs
Jeremiah Owyang: Web Strategy: How To Evolve Your Irrelevant Corporate Website
HubSpot: Active Business Blogs Draw 6.9 Times More Organic Search Traffic Than Non-Bloggers
HubSpot: Study Shows Business Blogging Leads to 55% More Website Visitors
Dr. Cynthia Bailey: Dr. Cynthia Bailey: Skin Care Blog
Twitter
Punch Pizza (and Passion, Pizza And Social Media Produce 10,000 Customers For Punch Pizza)
AlbionsOven
WoodhouseSpa
Mid-Columbia Insurance
Twitter Advanced Search
NearbyTweets
ChirpCity
LocaFollow
Facebook
Facebook for Businesses
Cari McGee Real Estate fan page
Cari McGee web site (fan page widget in right column)
Facebook Social Plugins
Facebook Advertising
Foursquare
Foursquare
Gowalla
Yelp
Facebook
Reviews
Nielsen: Consumers Trust Real Friends and Virtual Strangers the Most
Local Search Ranking Factors
Yelp FAQ (most reviews are positive)
Bazaarvoice Industry Statistics (most reviews are positive)
5 Ways Negative Reviews are Good for Business (bad reviews are okay)
Reputation Management
Google Alerts
Yahoo Alerts
Bing News
Twe.pe
SocialMention
BlogPulse
Yelp Business Owners’ Guide
MyReviewsPage.com
Afternoon Presentation
Blogging: Content Ideas
Wordtracker Keyword Questions
Keyword Discovery (for questions, too)
Yahoo Answers
Facebook Questions
Quora
Blogging: Headlines
Marketing Experiments: Site Headlines Tested
Blogging: Blog Commenting
Case Study: Power of a Blog Comment
Twitter
WeFollow.com
Twitter – Who to Follow
Facebook
Report: Only 3% to 7.5% of Fans View Posts From A Facebook Page
Mid-Columbia Insurance – Facebook page
What Fans Want
comScore/15miles: Local Search Study
If you have any questions or feedback about my presentation or the session in general, feel free to leave a comment below. There’s also a Contact button at the top of the page. I’d love to hear from you!
