SES San Jose Day 1 – Morning

Filed in Conferences/Educ., SEM, Social Media, Yahoo by Matt McGee on August 7, 2006 0 Comments

We’re off to a good start at SES San Jose. I sat in on the PPC Advertising: Compare and Contrast Session first thing this morning. Must be tough to do a Monday, 9 am session what with so many people arriving late and walking in during the presentations. Good information, nonetheless. I’ll try to share some of the notes I took later when there’s more time.

After that it was off to the Yahoo-specific Social Search session, where the Yahoo folks spoke about Yahoo Answers, Flickr,, Trip Planner, and more. After some discussion about the likelihood of spam hitting these social search sites, I asked if they planned to do anything to make their properties more business-friendly — to encourage businesses to use Yahoo Answers or Flickr. Kakul Strivastava (sp?) of Flickr specifically said they don’t want businesses using Flickr — it’s for personal photo sharing. That’s all well and good, but I think Yahoo is crazy if they don’t think businesses will be using Flickr as a marketing tool.

I’m posting some SES photos on Flickr if you’re interested.

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