Podcast Advertising

Filed in Small Biz Marketing by Matt McGee on July 24, 2006

Straying a bit from pure SEM material, but this is another one of those new opportunities I keep banging the drum about … so here’s the 2nd installment in my Alternative SEM Opportunities series:

How to market on podcasts

It’s such a new industry and new podcasts are sprouting up every day. But as you’ll see, there are several services that make it easier for a small business to find a podcast willing to accept your ads and get your message heard by your target audience.

As always, feedback and comments and constructive criticism is very welcome — especially if you can help make the article a better resource for small business owners.

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