October ’07: Best Search/Marketing Posts

Here’s my roundup of the best search/marketing posts during October, and what a month it was! The gang at Search Engine Journal was on fire — they have six links below, if I counted correctly. Search Engine Guide shows up several times, as does Gooruze. In fact, with 40+ links below, this might be the largest monthly roundup of 2007.

If you’re new to SBS, this is a monthly feature and will lead to something fun in a few months. You can find earlier “Best Of”s for each month in the archives. Only rule is that my own posts are not eligible.

Small Business

• Miriam/SEO Igloo: Small Businesses Skip PageRank Roller Coaster Ride
• Mason/Small Fuel: The Top 5 Small Business Marketing Myths
• Laurel/Small Business Trends: Who Moved My Client Base?
• Small Fuel: Small Business Marketing 101: A Guide to Growing Your Small Business

Local Search

• David/Mihmorandum: The REAL Problem with Local Search
• Andrew/Local SEO Guide: Geotargeting Location by IP Address = SEO Death
• Larry/Local Biz Bits: Local Search on Facebook
• Lisa/Bruce Clay blog: Give Local Search Marketing a Shout Out with PlaceShout

Public Relations

• Darren/Problogger: How to Pitch to Bloggers – 21 Tips
• Brian/Gooruze: Why PR Doesn’t Work and How to Fix It

SEO

• Patrick/Search Engine Guide: A Universal Search Success Story
• Michael/Solo SEO: Learn SEO Basics: Long Tail Keywords
• Hamlet Batista: Advanced Keyword Research — The power of understanding your visitors
• Graywolf: Why Website Grader is a Bad Idea

Links / Link Building

• Loren/Search Engine Journal: How To Buy Blog Reviews for Effective Link Building
• Hamlet Batista: Revealing your Competitor’s FULL External Relevance Profile – One of my best kept secrets
• Loren/Search Engine Journal: 11 Considerations When Hiring a Link Building Service
• Dan/SEO Fast Start: Mastering Both Kinds Of Link Building – Authority & Reputation
• Peter/Linkjuicy: Michael Gray Interview: Advanced Link Strategies
• Eric/Search Engine Journal: The Necessary Evolution of Linkbait

Reputation Management

• David/SearchRank: Using Social Media To Help Manage Online Reputation
• Andy/Gooruze: Own Your Google Reputation with these Ten …

PPC

• Eric/Search Engine Journal: Google’s Behavioral Targeting Flaws Put Advertisers at Risk
• Pat/Search Engine Guide: Beginner’s Guide to Google Adwords Settings
• Joe/PPC Hero: Expand Your View on Google’s Quality Score and See Your Campaign Grow! (5-part series)

Social Media

• Tamar/Techipedia: Top 6 Ideas for Incredible Viral Content
• Sugarrae: Facebook Expands Targeting Opportunities for Advertisers
• Jon/Optimize & Prophesize: Facebook Flyers Pro Taking Off
• Eric/SEW Blog: 11 Guidelines to Social Media Success

Google

• Loren/Search Engine Journal: 8 Things We Learned About Google PageRank
• Andy Beard: Digg Favorites Slapped By Google
• Duncan/Gooruze: Now Mass Linking Is Dead, What Next
• Jennifer/Search Engine Guide: NoFollow is for Blog Spam…no Paid Text Links, wait…Paid Ads…Aww Heck, Just Stop Linking and Let Calacanis Decide the Rankings (5-part series)
• Brian/Copyblogger: Here’s How to Stop Worrying About Google Once and for All
• Bill/SEO by the Sea: Google Determining Search Authority Pages and Propagating Authority to Related Pages
• Loren/Search Engine Journal: Google PageRank Update & Link Selling
• Eric/Stone Temple: Eric Enge Interviews Google’s Matt Cutts
• Andy Beard: Dancing With The Gevil – Defamed By Google?

General / Online Marketing

• Jennifer/Search Engine Guide: Viral Marketing is NOT the Same as Word of Mouth
• Bryan/Grokdotcom: How A Pretty Face Can Push Visitors Away

Blogs / Blogging

• Steven / Vaspers the Grate: 20 reasons a business should NOT blog
• Lee/TopRank: Defining Business Blogging Success

LOL Funny!

• Gene McKenna: What if that nice clean UI of Googles had to be designed for Google?