December ’11: Best Search/Marketing Posts
Here’s my roundup of the best search/marketing posts I found and read during December. If you’re new to this blog, this is a monthly feature that began way back in 2007. You can find earlier “Best Of”s for each month in the Link Roundups category archive. I never include my own posts in these end-of-month recaps.
Local Search
- Robert Cole/Tnooz: So where can the industry turn to for a dose of Fake Review Optimisation? Many places
- Mike Blumenthal: The Untold Story of 2011: Google’s Significant Investments in a Google Places Support Structure
- Mike Blumenthal: Google Places: Onsite “Review Stations” AOK with Google
SEO
- Mitch Monsen/WhiteFireSEO: Search and Social Media
- Ken McGaffin/Marketing Profs: Eight Ways to Segment Link Prospects
- Marcus Sheridan/The Sales Lion: How to Build Links to Your Website Without Selling Your Soul to the Devil
- Dan Shure/Evolving SEO: 6 Related Search Operator Tips & Google Doc Tool
- Gianluca Fiorelli/SEOmoz: Wake Up SEOs, the New Google is Here
PPC
Blogging
- Blog Tyrant: 13 Vital Blogging Tasks for When You Can’t Be Bothered Writing
- Rich Brooks/Flyte: How to Build Your Blog Subscriber Base
Social Media
- Karl Ribas: Social Media Tips for Small Businesses
- Linda Bustos/Get Elastic: 17 Styles of Twitter Updates for Online Retailers
- Jens Berget/Sly Marketing: Social Proof Makes You Do Crazy Things
- Eric Harr/Socialnomics: Myth: To Be Heard, Talk. Truth: To Be Heard, Listen.
- Olivier Blanchard/The Brand Builder: Explaining “social media ROI” AGAIN. And again. And… again.
Analytics
- PPC Hero: Ultimate Guide to Google’s Multi-Channel Funnels
- Justin Cutroni/Analytics Talk: Building a Mobile Ecommerce Dashboard in Google Analytics
- Avinash Kaushik/Occam’s Razor: Best Web Metrics / KPIs for a Small, Medium or Large Sized Business
- Cyrus Shepard: 7 Best SEO Tips for (not provided) Keywords
Online Marketing/General
- Amanda Milligan/Blueglass: The Content Marketer’s Guide to Web Content
- Matt Edward/Springboard SEO: The Seven Deadly Sins of Copywriting
- Michele Linn/CMI: Must-See Content Marketing Examples From 2011
