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Very Interesting: Avvo Shifts Focus to Q&A
Not two hours ago, I was on the phone doing an SEO consultation call with a doctor to whom I suggested checking out Avvo as a good industry-based place to be listed/seen. Avvo has long been considered a trusted industry directory site for lawyers and it recently expanded to include doctors, too. Now, it’s changing […]
Nielsen: Social Media Reaches 80% of US Internet Users
Social networking continues to grow in the U.S. and now reaches four out of five active Internet users. That’s one of the stats that came out last week when Nielsen published its Social Media Report for Q3 2011. And, as the chart below shows, social networking is also the primary way we spend time online.
Local University Coming to Idaho Next Week
After a short summer break, GetListed.org’s Local University seminar series is back in action next week: We’ll be teaching all about local search marketing in Burley, Idaho. It’s happening on September 27, and you can still register for just $149 for the full-day workshop.
Creative Small Business Marketing, Episode 7
How do you reward your Facebook fans? Maybe you offer them discounts. Maybe you enter them into contests. Maybe you offer them exclusive content, or sneak previews of upcoming products or company news. That’s all pretty standard these days, right? That’s why I like how this Belgian furniture store has come up with something different, […]
Local Search Ranking Factors? Sadly, They’re Not Actual Industry Practices
Local search advice seems to go in one ear and out the other. I’m drawing that conclusion after reading the 2012 SEO Benchmark Report from Marketing Sherpa, which tells what local search tactics are actually being used by more than 1,500 marketers around the world. What I’m seeing is this: the tactics that score highly […]
Trust: It Is, Was, and Always Will Be the #1 SEO Ranking Factor
Do a search on Google. Go ahead. Any search. Done? Okay, what do you see? Maybe you see blue links, photos, videos or a map with some local businesses listed. That might be what you see, but what you’re looking at are the pages/documents that Google trusts the most to answer your search. And that’s […]
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