Blogging
4 Reasons Small Businesses Should Have a Blog
It’s okay to not have a blog. But the benefits of having a blog — a good one — are so dramatic that I can’t imagine why any small business owner would prioritize other social efforts above it. Here are four reasons that small businesses should be blogging. Blogs Show Your Human Side You know […]
The Fallacy of Timing Blog Posts & Social Media Updates
Studies that claim to tell you when the best time to publish a blog post or share content socially are, in my opinion, mostly a load of crap. That’s my opinion, and I’m sticking with it. You’ve probably seen these studies and statistics. The folks at Bit.ly (a service I like and use) just shared […]
Content Marketing Tips from #seochat Last Week
It was a real blast to be the guest on last week’s #SEOchat on Twitter. As I mentioned in the most recent post here, the topic was writing/content strategies and it seemed like we had a really healthy conversation going. Here are some of the tips and comments I shared with host Greg Shuey and […]
Talking Content Strategy Tomorrow on #seochat
I’m quite honored to be the guest tomorrow on the weekly #seochat on Twitter, where we’ll be discussing Content Strategies for 2012 and beyond. I’m imagining that we’ll discuss article and blog content ideas, inspiration, and stuff like that. Should be fun. It starts at 9:00 pm ET/6:00 pm PT and you can follow/join the […]
Variety: The Spice of Life, and Your Blog
I saw an article not long ago that had some terrific advice about writing great blog posts. But I didn’t agree with the main premise. The point of the article was something along the lines of how to hit a home run with every blog post your write. Here’s my thing: I don’t want every […]
The Inc. 500 Is Blogging Less? It May Not Be What It Seems
I woke up this morning and found a lot of buzz on Twitter about this ReadWriteWeb story that reports how companies in the Inc. 500 list are blogging less. But that headline may not really explain what’s going on. According to a study from the University of Massachusetts, only 37 percent of companies in the […]
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