Comments on: What Does Advertising on Yelp Get You?

By: With Lawsuits Looming, Yelp Separates Reviews From Advertising

With Lawsuits Looming, Yelp Separates Reviews From Advertising — Wed, 26 Oct 2011 23:52:00 +0000

[...] Yelp’s advertising package clearly opened the door for confusion. As I suggested last month on my own blog, this change may put an end to those kinds of claims: One suspects that, as long as Yelp offers a [...]

By: Joseph Santos

Joseph Santos — Wed, 19 Oct 2011 16:14:07 +0000

It seems to me that Google Local is still a better option.

By: George Revutsky

George Revutsky — Thu, 01 Sep 2011 07:50:41 +0000

Hi Pamela – I don’t think the $300 would be worth it. On a different note, I’m guessing the reason every review you have is filtered is that most of your reviews seem like they are not by real people. (I’m not judging here – just saying what it looks like at a glance).

For example, on 7/17 you posted a review while logged in as yourself, but signed it “Ryan P.”

Ryan L, one of your other reviewers, has a woman’s photo, and has reviewed your business using 3 names: James, Ryan L, and Janice.

Gabe T reviewed your business but signed his review “Sandy Wilcox” etc.

The best thing to do to fix this is mention that you are on Yelp and encourage a real customer that’s happy with your work, right after you do a job, to check out your profile (and review you if they feel like it).

You will quickly get some more authentic-sounding reviews. And they are less likely to be filtered. Good luck!

By: Pamela Coffey

Pamela Coffey — Thu, 01 Sep 2011 07:13:28 +0000

I am really struggling as to whether to advertise with Yelp or not. I am a small home based window covering business and the price does seem steep. What really bothers me is every review I have is FILTERED. I need feedback! Is it worth the $300 per month?

By: Austin

Austin — Thu, 11 Aug 2011 03:53:40 +0000

I hadn’t heard about them maybe taking money to remove negatives – hmmm, a new income source for internet marketers.

By: Matt McGee

Matt McGee — Tue, 07 Jun 2011 17:04:34 +0000

Dan – just wanted to say thanks for a very interesting comment there. I haven’t had much contact with actual Yelp advertisers, so it’s nice to hear real experiences (positive or negative).