Comments on: The No. 1 Thing I Learned at SMX West (about Local Search) http://www.smallbusinesssem.com/the-no-1-thing-i-learned-at-smx-west-and-other-things/1091/ Because not everyone can throw thousands of dollars at the 'How do we market ourselves online?' question... Thu, 20 Nov 2008 07:08:53 +0000 http://wordpress.org/?v=2.5.1 By: SEO and Search Engine Marketing Articles For Businesses http://www.smallbusinesssem.com/the-no-1-thing-i-learned-at-smx-west-and-other-things/1091/#comment-29934 SEO and Search Engine Marketing Articles For Businesses Tue, 22 Apr 2008 18:52:23 +0000 http://www.smallbusinesssem.com/the-no-1-thing-i-learned-at-smx-west-and-other-things/1091/#comment-29934 [...] The No. 1 Thing I Learned at SMX West (about Local Search) [...] [...] The No. 1 Thing I Learned at SMX West (about Local Search) [...]

]]> By: SMX West - Search 3.0: Local Search & Blended Results - Amplify Overview | Search Engine Marketing... AMPLIFIED http://www.smallbusinesssem.com/the-no-1-thing-i-learned-at-smx-west-and-other-things/1091/#comment-18049 SMX West - Search 3.0: Local Search & Blended Results - Amplify Overview | Search Engine Marketing... AMPLIFIED Thu, 06 Mar 2008 16:14:23 +0000 http://www.smallbusinesssem.com/the-no-1-thing-i-learned-at-smx-west-and-other-things/1091/#comment-18049 [...] I had the opportunity to go to the Search Marketing Expo (SMX West) in Santa Clara, California last week. Here are some notes I jotted down during the session: Search 3.0: Local Search & Blended Results. For further reading, I’ve found other resources covering this topic here and here. [...] [...] I had the opportunity to go to the Search Marketing Expo (SMX West) in Santa Clara, California last week. Here are some notes I jotted down during the session: Search 3.0: Local Search & Blended Results. For further reading, I’ve found other resources covering this topic here and here. [...]

]]> By: davidmihm http://www.smallbusinesssem.com/the-no-1-thing-i-learned-at-smx-west-and-other-things/1091/#comment-18044 davidmihm Tue, 04 Mar 2008 13:16:01 +0000 http://www.smallbusinesssem.com/the-no-1-thing-i-learned-at-smx-west-and-other-things/1091/#comment-18044 Hey, for anyone reading this significantly after the post date, Matt posted a clarification from Yahoo later this same week: http://www.smallbusinesssem.com/yahoo-its-the-stars-not-the-reviews/1097/ Hey, for anyone reading this significantly after the post date, Matt posted a clarification from Yahoo later this same week: http://www.smallbusinesssem.com/yahoo-its-the-stars-not-the-reviews/1097/

]]> By: Do Ratings Matter in Ranking Results? « Screenwerk http://www.smallbusinesssem.com/the-no-1-thing-i-learned-at-smx-west-and-other-things/1091/#comment-18030 Do Ratings Matter in Ranking Results? « Screenwerk Mon, 03 Mar 2008 15:12:32 +0000 http://www.smallbusinesssem.com/the-no-1-thing-i-learned-at-smx-west-and-other-things/1091/#comment-18030 [...] Ratings Matter in Ranking Results? Matt McGee writes about the local panel at SMX. Google wasn’t on the panel but Yahoo! and Microsoft were. Both [...] [...] Ratings Matter in Ranking Results? Matt McGee writes about the local panel at SMX. Google wasn’t on the panel but Yahoo! and Microsoft were. Both [...]

]]> By: Miriam http://www.smallbusinesssem.com/the-no-1-thing-i-learned-at-smx-west-and-other-things/1091/#comment-18027 Miriam Mon, 03 Mar 2008 08:42:47 +0000 http://www.smallbusinesssem.com/the-no-1-thing-i-learned-at-smx-west-and-other-things/1091/#comment-18027 I concur, Eric's post is well worth the read - hi Eric! Matt, yes, that helps. This really is weird news. Like Tim, I did not know this worked this way, and had always thought the opposite. You are very cool for finding this out, by the way, Matt. Miriam I concur, Eric’s post is well worth the read - hi Eric!

Matt, yes, that helps. This really is weird news. Like Tim, I did not know this worked this way, and had always thought the opposite.

You are very cool for finding this out, by the way, Matt.
Miriam

]]> By: Local Hound http://www.smallbusinesssem.com/the-no-1-thing-i-learned-at-smx-west-and-other-things/1091/#comment-18024 Local Hound Mon, 03 Mar 2008 04:17:52 +0000 http://www.smallbusinesssem.com/the-no-1-thing-i-learned-at-smx-west-and-other-things/1091/#comment-18024 Wow, I am shocked by this Matt. Thanks for sharing... I had come to the exact opposite conclusion when I did a search for Pizza Paramus NJ. Hmmmmm... now to figure out that result. (Presidential Pizza with over 400 reviews but located in Manhattan!!!) Wow, I am shocked by this Matt. Thanks for sharing…

I had come to the exact opposite conclusion when I did a search for Pizza Paramus NJ.

Hmmmmm… now to figure out that result. (Presidential Pizza with over 400 reviews but located in Manhattan!!!)

]]> By: Eric Lander http://www.smallbusinesssem.com/the-no-1-thing-i-learned-at-smx-west-and-other-things/1091/#comment-18020 Eric Lander Mon, 03 Mar 2008 02:24:47 +0000 http://www.smallbusinesssem.com/the-no-1-thing-i-learned-at-smx-west-and-other-things/1091/#comment-18020 Thanks for moderating the Q&A on that session Matt. Being my first panel, I was certainly nervous -- but hope that attendees were able to take away some solid information. As Miriam already saw, I posted some more interesting local / blended search findings over on my blog: http://www.ericlander.com/156.html Thanks for moderating the Q&A on that session Matt. Being my first panel, I was certainly nervous — but hope that attendees were able to take away some solid information.

As Miriam already saw, I posted some more interesting local / blended search findings over on my blog:

http://www.ericlander.com/156.html

]]> By: Matt McGee http://www.smallbusinesssem.com/the-no-1-thing-i-learned-at-smx-west-and-other-things/1091/#comment-18015 Matt McGee Sun, 02 Mar 2008 23:27:38 +0000 http://www.smallbusinesssem.com/the-no-1-thing-i-learned-at-smx-west-and-other-things/1091/#comment-18015 The Yahoo rep never specifically mentioned centroid when talking about the Yahoo Shortcut "3-pack", but he did specifically say that reviews/ratings had no impact on the 3 businesses that appear there. And he said the reviews/ratings are only factored in once you get into Yahoo Local. I mentioned centroid only in my own quick analysis of the three businesses appearing for "italian restaurants seattle". That help? :) The Yahoo rep never specifically mentioned centroid when talking about the Yahoo Shortcut “3-pack”, but he did specifically say that reviews/ratings had no impact on the 3 businesses that appear there. And he said the reviews/ratings are only factored in once you get into Yahoo Local.

I mentioned centroid only in my own quick analysis of the three businesses appearing for “italian restaurants seattle”.

That help? :)

]]> By: Miriam http://www.smallbusinesssem.com/the-no-1-thing-i-learned-at-smx-west-and-other-things/1091/#comment-18014 Miriam Sun, 02 Mar 2008 21:48:32 +0000 http://www.smallbusinesssem.com/the-no-1-thing-i-learned-at-smx-west-and-other-things/1091/#comment-18014 Whoa, okay, that IS news, Matt. I really appreciate you sharing that takeaway with us. I want to be sure I'm understanding that correctly. Yahoo's Shortcut, their top 3 in the organic SERPs, is influenced by centroid, etc, but not by UGC. However, when one is WITHIN Yahoo Local, UGC DOES determine rankings? Yes? Do I have that right? Miriam Whoa, okay, that IS news, Matt. I really appreciate you sharing that takeaway with us.

I want to be sure I’m understanding that correctly.

Yahoo’s Shortcut, their top 3 in the organic SERPs, is influenced by centroid, etc, but not by UGC.

However, when one is WITHIN Yahoo Local, UGC DOES determine rankings?

Yes? Do I have that right?

Miriam

]]> By: Understanding Google Maps & Yahoo Local Search » Local Links of Interest | Developing Knowledge about Local Search http://www.smallbusinesssem.com/the-no-1-thing-i-learned-at-smx-west-and-other-things/1091/#comment-18010 Understanding Google Maps & Yahoo Local Search » Local Links of Interest | Developing Knowledge about Local Search Sun, 02 Mar 2008 13:40:04 +0000 http://www.smallbusinesssem.com/the-no-1-thing-i-learned-at-smx-west-and-other-things/1091/#comment-18010 [...] The No. 1 Thing I Learned at SMX West (about Local Search) Matt McGee, Small Business SEM [...] [...] The No. 1 Thing I Learned at SMX West (about Local Search) Matt McGee, Small Business SEM [...]

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