Comments on: Small Business Owners Adopting Social Media in 2010

By: SMBs’ Social Media Expectations–and Realities

SMBs’ Social Media Expectations–and Realities — Thu, 30 Sep 2010 13:01:26 +0000

[...] social media adoption had doubled from 12 to 24 percent over the last year (that number may be up to 36 percent now). Of the businesses using social media, 82 percent were focusing their efforts on Facebook, with [...]

By: Blogging PRWeb » Data points: social media, small business and statistics

Blogging PRWeb » Data points: social media, small business and statistics — Thu, 08 Jul 2010 17:47:48 +0000

[...] “36% plan to utilize social media/networking websites to build business [in 2010],” according to MediaPost reporting on a FedEx Survey. Based on the same survey, eMarketer said, “more than one-quarter said blogs, LinkedIn and Twitter were other key tools for marketing their business.” This survey was also examined by SearchEngineLand.com Assignment Editor, Matt McGee on his blog Small Business Search Marketing. [...]

By: social media for real estate agents is like having a lemonade stand | Real Estate Social Media

Thu, 10 Jun 2010 03:08:55 +0000

[...] all know that it is easy to say these things. In this article it says that 36% of small businesses are going to get into social media in [...]

By: Cindy Lavoie

Cindy Lavoie — Thu, 27 May 2010 18:01:54 +0000

Wow – the jump from 2009 to 2010 in planned social media use is impressive. We’re working with lots of small businesses just starting out and getting quickly overwhelmed by the number of choices and the time commitment required. It’s really a radically new way of thinking for most of them.

By: Matt McGee

Matt McGee — Tue, 25 May 2010 06:43:27 +0000

I’ve never seen any concrete stats that try to address what percentage of SMB web sites are indexed, have done SEO, etc., Sandy. That would be an interesting stat to know, though. If I had to guess, I’d say it’s probably in the neighborhood of 50% are optimized. SEO is growing and many industries — law, real estate, restaurants, doctors, etc. — must have a high SEO adoption rate. But yes, as you say, in many other industries, the SMB web site is little more than an online brochure.

Thanks for the kind words. Wish I had some stats on what you’re asking.

By: Sandy

Sandy — Tue, 25 May 2010 00:21:27 +0000

Hello Matt, I am grateful to have found your site and more particularly that stat that 50% of small businesses do not have a website. I believe that may be a bit higher here in Australia. But there is another statistic which I would love verification of, which is of the 50% that have a website, what percentage are even indexed by Google, or found by anyone other than those looking up the actual business name to find a phone number or other detail? Is it right to assume that even today many of them would be merely static brochure-type sites?

PS. Your site ranked number one for the keyword small business seo through the rank decoding engine which is how I found you.