Comments on: SES New York: Landing Page Testing & Tuning http://www.smallbusinesssem.com/ses-new-york-landing-page-testing-tuning/645/ Because not everyone can throw thousands of dollars at the 'How do we market ourselves online?' question... Thu, 09 Feb 2012 02:57:14 +0000 hourly 1 By: Matt McGee http://www.smallbusinesssem.com/ses-new-york-landing-page-testing-tuning/645/#comment-8724 Matt McGee Thu, 12 Apr 2007 20:18:46 +0000 http://www.smallbusinesssem.com/2007/04/12/ses-new-york-landing-page-testing-tuning/#comment-8724 Tom - thanks for stopping by and sharing some more thoughts. I liked your points about not stopping the test too early and not jumping to hasty conclusions. The more data the site owner has, the better decision s/he can make. Hope you'll stop by again in the future.... Tom – thanks for stopping by and sharing some more thoughts. I liked your points about not stopping the test too early and not jumping to hasty conclusions. The more data the site owner has, the better decision s/he can make. Hope you’ll stop by again in the future….

]]> By: tleung http://www.smallbusinesssem.com/ses-new-york-landing-page-testing-tuning/645/#comment-8723 tleung Thu, 12 Apr 2007 17:55:16 +0000 http://www.smallbusinesssem.com/2007/04/12/ses-new-york-landing-page-testing-tuning/#comment-8723 Great summary! One minor point: I think I should have been more clear at the panel about the viewing of reports. Generally, we don't recommend making big decisions until at least a week or two of data has been collected and you see a clear winner in the test. Of course, if you're curious, you can view the status of the experiment anytime since new visitor/conversion data is reflected in the reports within a few hours of any activity after launch. -Tom Great summary!

One minor point: I think I should have been more clear at the panel about the viewing of reports.

Generally, we don’t recommend making big decisions until at least a week or two of data has been collected and you see a clear winner in the test.

Of course, if you’re curious, you can view the status of the experiment anytime since new visitor/conversion data is reflected in the reports within a few hours of any activity after launch.

-Tom

]]>