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PPC Options Expanding

Filed in PPC Advertising, SEM by Matt McGee on May 10, 2006 0 Comments
PPC Options Expanding

This week’s Net Gains Newsletter, which I write for my employer (One World Telecommunications), offers a quick look at the new search engine advertising options available for small businesses. Namely, MSN has launched AdCenter for anyone to sign up, and Yahoo has announced some key upgrades to its Yahoo Search Marketing program. Net Gains: PPC [...]

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Meta tags: Keywords, Description, etc.

Filed in MY BEST POSTS, SEO, Web Design by Matt McGee on May 9, 2006 0 Comments
Meta tags: Keywords, Description, etc.

I’ve been involved in a couple discussions this week about meta tags, and it still surprises me to see and hear so much confusion and uncertainty about what they do, and how to use them — if at all. The Basics There’s one meta tag you really should/must use, and one that rarely matters, if [...]

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SBS and Search Engine Crawling / Indexing

Filed in Bing, Google, SEO, Yahoo by Matt McGee on May 6, 2006 0 Comments
SBS and Search Engine Crawling / Indexing

Let me use SBS as a guinea pig one more time, because inevitably you were or will be in the same position I’m in now — with a web site that’s just launched. I’m not all that concerned about my SE rankings since this isn’t a moneymaker for me. But your site is probably designed [...]

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SBS, SERPs, and the Search Algo Scale

Filed in Bing, Google, SEO, Yahoo by Matt McGee on May 6, 2006 0 Comments
SBS, SERPs, and the Search Algo Scale

This is really stunning, and should shed some light on the differences between Google, Yahoo, and MSN for the small business owner who doesn’t understand how the three SEs and their algorithms work. This web site, Small Business SEM (SBS), is less than a month old. The first post was written April 18th. This will [...]

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Finding pages to get links from

Filed in Link Building by Matt McGee on May 5, 2006 0 Comments
Finding pages to get links from

Jim Boykin of We Build Pages writes a couple terrific posts to help you find the best pages on others web sites to get links from. If you’re out there in the jungle looking for people to link to you, there’s a good chance your attitude is that you want the other site to put [...]

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Directories page updated

Filed in Site News by Matt McGee on May 2, 2006 0 Comments
Directories page updated

Just a heads up that the Directories page has been updated and somewhat re-written, with more information, a few new links, and a better overall flow to the content.

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