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SEW Live – Seattle

Filed in Site News by Matt McGee on May 18, 2006 0 Comments
SEW Live – Seattle

I’ll be in Seattle tomorrow for the SEW Live workshop, and will be away from SBS for a couple days in all. So posting may slow down until Sunday or early next week, but I’m looking forward to the workshop and perhaps posting some news / ideas / thoughts here in a couple days.

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A link is a person in your neighborhood…

Filed in Link Building by Matt McGee on May 18, 2006 0 Comments
A link is a person in your neighborhood…

“Be careful who you link to” was the takeaway of my last post. The point: You can be impacted negatively by the sites you link to. What about the reverse … can you be hurt by links to your site? Yes, you can. It doesn’t seem right, since you have no control over who links [...]

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More on BigDaddy, Links, and Crawling

Filed in Google, Link Building by Matt McGee on May 16, 2006 0 Comments
More on BigDaddy, Links, and Crawling

An update to my recent Google, Linking, and BigDaddy post…… Matt Cutts has posted an extended entry on his blog about BigDaddy, and he offers a couple more nuggets about the impact of links on how your site is treated by BigDaddy. Specifically, he’s referring to sites that complained about losing pages in Google’s index [...]

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Customer Testimonials: The Good … AND the Bad?

Filed in Web Site Content by Matt McGee on May 16, 2006 0 Comments
Customer Testimonials: The Good … AND the Bad?

Nick Usborne shares what many will consider a fairly radical idea in this week’s installment of his Excess Voice newsletter: If you’re including customer testimonials on your web site, include the good comments and the bad. “…here comes the scary part…publish the criticism as well as the praise. The web has always been a networked [...]

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12 Rules of Email Marketing

Filed in MY BEST POSTS, Small Biz Marketing by Matt McGee on May 16, 2006 0 Comments
12 Rules of Email Marketing

Let’s step a bit outside of the strict search engine realm into the larger online marketing arena…. If you have a business web site, you should have a mailing list. If you’re just starting out, and don’t have a lot of traffic or customers yet, then you should be planning on having a list and [...]

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Google, Linking, and BigDaddy

Filed in Google, Link Building by Matt McGee on May 12, 2006 0 Comments
Google, Linking, and BigDaddy

I hit on this a bit last week with my Linking 101 post, and now here’s more from Google’s Matt Cutts about link trades, aka reciprocal links. It comes from a Threadwatch discussion complaining about the effects of Google’s “BigDaddy” infrastructure update on the quality of Google’s SERPs. Cutts replies and says that a lot [...]

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