My 9-year-old chose ??? over Google

Filed in Miscellaneous by Matt McGee on June 10, 2007 1 Comment

We were having a discussion in the house today about what is the biggest city in the world. (What? You don’t talk about stuff like that with your kids?) I said Mexico City, and my wife said Tokyo, telling me she was talking about population, not area/size.

I asked my son to get online and find us an answer, and suggested he type it in the form of a question. I was expecting him to use Google or Wikipedia, but was shocked to find out the site he went to:

Ask.com

I asked him why he chose Ask.com, and he said: “Because I wanted to ask a question. You know, ask a question – Ask.com.”

I’m not sure, but I think this says something about reputation and how difficult it can be to change your corporate identity.

(Oh, yeah … Mrs. McGee was right. Tokyo has the biggest population (35 million). Mexico City is said to be the largest in size, at about 40 km in diameter.)

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  1. Mariusz says:

    It gives the another proof that 22 Immutable Laws of Marketing are correct. In this situation we had: The Law of the Category, The Law of Perception and The Law of the Mind.

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