In the short time I’ve played with the new Google Maps app for iOS, I’ve become really happy with how the local business listings look.
Have you seen them? Agree/Disagree?
I like the interface, the look and feel and the way the information is organized. Some screenshots below, but first a quick comparison to Apple Maps.
Business Listing #Fail in Apple Maps
When Apple Maps was launched in September, my wife’s real estate business was an immediate casualty. It was nowhere to be found in Apple Maps — still is, to this very day — and I tried numerous different searches.
It was our fault, not Apple’s. In all the years that she’s been in real estate, we focused on making sure she was visible on Google Maps, Yahoo Local and Bing Local, along with some of the prominent real estate websites. But we never bothered submitting her business to Localeze, Yelp or any of the other data suppliers that Apple uses.
Our bad. I submitted to Localeze — using the free service — within the first week after Apple Maps launched, and it’s still not showing up.
Business Listing Success in Google Maps
So I was quite happy, and not surprised, to find Cari’s business listing readily visible in the new Google Maps app this week.
And I think the presentation of her listing — and others that I checked out — is very nice.
The search takes you to a map showing the business location, and then the business name shows up at the bottom of the screen along with an estimated driving time. Swiping that up from the bottom reveals the business data. The two screens are below, side-by-side. You can click for a larger version.
Things I Like
- The look is very clean.
- The “call” button is prominent.
- The driving time remains visible and can be clicked for directions.
- The photos and Street View feature add a nice visual punch.
- There’s a fair amount of data on this first screen, with things like business hours a click away.
Things I Don’t Like / Not Sure About
- I’d rather the “Call” button be even more prominent. It shouldn’t be given the same priority as “Save” and “Share.”
- I’m unclear what the “Save” button does. I clicked in the app and I see the star was immediately showing as “clicked” on her main Google+ page, too, but … what’s that mean?
- The “Share” option only offers “Message,” “Mail” and “Copy to clipboard.” Why no other options? Not even an option to share the listing on Google+. That seems odd.
- On listings with reviews, Google’s still using that awful Zagat scoring system. Sigh.
Still, I think this serves the local business well. You?