Here’s my roundup of the best search/marketing posts I found and read during January. If you’re new to this blog, this is a monthly feature that began way back in 2007. You can find earlier “Best Of”s for each month in the Link Roundups category archive. I never include my own posts in these end-of-month recaps.
Local Search
- Chris Silver Smith/SEL: 10 Basic Bing Local Optimization Tips
- Mike Blumenthal: Google Places Troubleshooting: Best Practice for Dealing with a Merged Listing
- Miriam Ellis/SEG: Your Local SEO Checklist For 2012!
- Lisa Barone/Outspoken Media: 31 Places to Change Your Business Address
- Ted Ives/Coconut Headphones: How to Use Driving Directions in Local Search SEO for Google Places
SEO
- Selena Narayanasamy/Blueglass: A Stalker’s Guide to Competitive Research
- Brian Ussery: What is Quality Content: The Road to Panda Recovery
- Kelsey Libert/Blueglass: The Blogger Outreach Tactics Your SEO Team Wants You to Learn
- Danny Sullivan/SEL: 2011: The Year Google & Bing Took Away From SEOs & Publishers
- Rand Fishkin/SEOmoz: SEO Pricing: 600+ Agencies Share Costs of Services & Pricing Models
Social Media
- Pamela Vaughn/Hubspot: The Ultimate Guide to Mastering Pinterest for Marketing
- AJ Kohn/Blind Five Year Old: Google+ SEO
- Becky McCray/Small Biz Survival: Social Media Tools for Small Town Businesses
- Lisa Buyer/SEW: How to Create a Social Media Editorial Calendar
- Lee Odden/Top Rank: Social Media Helps Small Business Boost Sales, Keep Customers
- Mack Collier: How Much Does Social Media Cost Companies in 2012?
- Lisa Barone/Small Business Trends: 10 Social Media Resolutions for 2012
Blogging
- Adam Singer/Future Buzz: The Forgotten Value Of Archival Content
- Rand Fishkin/SEOmoz: 21 Tactics to Increase Blog Traffic (Updated 2012)
- Marcus Sheridan/Sales Lion: 7 Ways to Be a Blogging Rebel and Turn Your Industry Upside Down
- Jim Cronin/Real Estate Tonmato: How Should I Showcase The Blog on My Real Estate Website?
- Jeff Bullas: The 14 Keys to Successful Influential Global Blogging
- Lisa Barone/Outspoken Media: 7 Features I Look For During Blog Audits
- Ryan Sammy/Blueglass: 16 Simple Blog Changes That Will Improve Your Content Marketing Results
Design & Usability
- Oliver Lindberg/.net: Steve Krug on DIY usability testing
- Peep Laja/ConversionXL: Build It With The User in Mind: How to Design User Flow
- David Travis/Userfocus: 20 things you can do this year to improve your user’s experience
- Morgan Brown/Smashing Magazine: Stop Designing Pages And Start Designing Flows
Analytics
- Justin Cutroni/Analytics Talk: Google Analytics & Feedburner: A Love-Hate Relationship
General/Miscellaneous
- Lisa Barone/Small Biz Trends: Why Online Reputation Matters to Small Business
- Avinash Kaushik: The 2015 Digital Marketing Rule Book. Change or Perish.
- Sherice Jacob/Unbounce: 5 Easy Ways to Increase Conversions on Your “Coming Soon” Landing Page
