Archive for June, 2013

Foursquare: More Aggressive Post-Check-in Messaging

Filed in Local Search by Matt McGee on June 29, 2013 2 Comments
Foursquare: More Aggressive Post-Check-in Messaging

You may remember my post from about two months ago, when Foursquare emailed me, practically begging me to add tips to the places I had checked-in during a trip to Cleveland. Here’s a similar email with slightly different messaging (including some stats on my past Foursquare tips) that Foursquare sent within minutes of me checking […]

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I Want to See an Eye-Tracking & Click-Thru Heat Map for This

Filed in Google, Local Search by Matt McGee on June 18, 2013 3 Comments
I Want to See an Eye-Tracking & Click-Thru Heat Map for This

That’s the example Google used today in announcing the formal rollout of its local carousel search results. I’m not opted in to this yet, but when I look at the screenshot there … I don’t have a clue where to focus. I’m dying to know how the average searcher looks at it, aren’t you?

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How to Promote Old Blog Content (SBSM Mailbag)

Filed in Blogging, MY BEST POSTS by Matt McGee on June 10, 2013 9 Comments
How to Promote Old Blog Content (SBSM Mailbag)

Anthony P. responded to my recent invite to send topics/questions with a question about keeping old blog content alive: I’m always interested in curating content as well as the notion of reprising older content, if that is even something worth doing. I understand the notion of evergreen content, but think about movies, records, pieces of […]

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Good Example: How to Ask for a Review

Filed in Local Search, Reputation Mgmt. by Matt McGee on June 3, 2013 6 Comments
Good Example: How to Ask for a Review

Here are a couple images that I thought would be worth sharing on the blog. I ordered a portable external battery not too long ago via Amazon.com from a company called Anker. I’d seen it recommended as a good option to help deal with Google Glass’ poor battery life, and it seems like that’s going […]

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