Archive for October, 2012

Do Small Business Owners Understand What Google+ Is?

Filed in Social Media by Matt McGee on October 17, 2012 15 Comments
Do Small Business Owners Understand What Google+ Is?

Short answer: I don’t think so. You may see a few articles and blog posts today citing the latest Reply.com (the company that bought Merchant Circle last year) small business survey, and this is another. The survey of more than 3,400 SMBs covered a lot of topics, from politics to business conditions to mobile marketing […]

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Foursquare Opens Up Its Local Search Engine, Adds Business Scores

Filed in Local Search by Matt McGee on October 16, 2012 0 Comments
Foursquare Opens Up Its Local Search Engine, Adds Business Scores

You don’t have to be a Foursquare user to use Foursquare’s local search engine anymore. It’s open and live to anyone at foursquare.com/explore. And, by the way, Foursquare spruced up the look and feel not long ago and it looks terrific. I gave Foursquare Explore a pretty long writeup earlier this year when it moved […]

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SBSM Flashback: October 2011

Filed in Link Roundups by Matt McGee on October 15, 2012 0 Comments
SBSM Flashback: October 2011

For those of you who are new SBSM readers & subscribers, here’s a list of noteworthy posts you probably missed from one year ago. I try to put together a post like this each month to introduce new readers to old content that might be worth reading.

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Last Call: SMX Social Media Speaking Pitches Closing This Week

Filed in Conferences/Educ. by Matt McGee on October 15, 2012
Last Call: SMX Social Media Speaking Pitches Closing This Week

Quick heads up for the excellent bloggers and Twitter users that might be reading: We’ll be closing the speaker pitch form for SMX Social Media on Friday. The conference happens in early December in Las Vegas, and I’m coordinating two sessions: Traffic Boosting Twitter Tactics Blow Me Away Blogging I have a bunch of excellent […]

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Beginning of the end for Google/Zagat?

Filed in Google, Local Search by Matt McGee on October 11, 2012 2 Comments
Beginning of the end for Google/Zagat?

Google made a couple small changes yesterday to how it integrates the Zagat rating system into local business reviews and local search. In a nutshell, Zagat scores are no longer associated with individual reviews. Review writers don’t have to provide a 0-3 score when leaving a review, and Zagat scores don’t show up anymore when […]

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How to Create Local Content for Multiple Cities

Filed in Blogging, MY BEST POSTS, SEO by Matt McGee on October 10, 2012 27 Comments
How to Create Local Content for Multiple Cities

Maybe this describes your small business, or a client’s small business: 1.) You know you need to create great, unique content so you can target relevant local keywords and attract new search traffic. 2.) You offer the same (or very similar) products/services in multiple cities. 3.) You’re struggling with how to combine #1 and #2 […]

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