Archive for October, 2012

Four New Charts That Show the Value of Small Business Blogging

Filed in Blogging, Statistics by Matt McGee on October 31, 2012 10 Comments
Four New Charts That Show the Value of Small Business Blogging

Here’s more/new evidence that speaks to the value of small business blogging — specifically, they speak to the impact that blogging can have on traffic and leads. The charts and data come from HubSpot’s new Marketing Benchmarks report — an aggregation of results from their 7,000+ small business customers that use HubSpot’s marketing platform. Blogging […]

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SBSM Mailbag: Does Google Normalize NAP Data? (Name, Address, Phone)

Filed in Google, Local Search by Matt McGee on October 26, 2012 10 Comments
SBSM Mailbag: Does Google Normalize NAP Data? (Name, Address, Phone)

Earlier this week, I invited readers to submit questions that might become good topics for future articles … and you responded! A few of you submitted very specific questions about local SEO and local search, which would normally be fine except for the fact that I’m not doing much local SEO these days! So, for […]

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Two Sample Editorial Calendars for Bloggers

Filed in Blogging by Matt McGee on October 25, 2012 0 Comments
Two Sample Editorial Calendars for Bloggers

Been wondering where to get a sample editorial calendar for your blog? Just this week I found two very good ones, and both are free. Arnie Kuenn of Vertical Measures shared one in his recent Marketing Land article, Developing Your Editorial Content Calendar For 2013. That’s a good article, but if you just want the […]

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Facebook: 12.8 Million Local Businesses Now Have Business Pages

Filed in Local Search, Social Media by Matt McGee on October 23, 2012 4 Comments
Facebook: 12.8 Million Local Businesses Now Have Business Pages

Facebook is announcing its 3rd-quarter financials today, and the conference call with investors included an update on how many small businesses have a Facebook business page. The quote, which came from COO Sheryl Sandberg, was as follows: 12.8 million local businesses have a Facebook business page. That’s a 16.4 percent increase from the 11 million […]

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Readers: What Would You Like to Read? You Ask, I’ll Blog

Filed in Site News by Matt McGee on October 22, 2012 0 Comments
Readers: What Would You Like to Read? You Ask, I’ll Blog

I’ve said before that one great way to get blog content ideas is to ask your readers. So that’s what I’m doing! Longtime readers will probably remember some old posts here on SBSM in which I answer questions from readers. I call them “SBSM Mailbag” posts, and it’s been more than a year since I’ve […]

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Reminder: Please Resubscribe for RSS Access

Filed in Site News by Matt McGee on October 21, 2012 0 Comments
Reminder: Please Resubscribe for RSS Access

If you’re an RSS subscriber, please take a moment to re-subscribe at my new RSS feed URL: feeds.smallbusinesssem.com/smallbusinesssem The old Feedburner-powered feed is still active FOR NOW, but I’ll be shutting it off in the near future. When that happens, you’ll no longer be subscribed unless you switch to the URL above. If you’re an […]

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