Archive for May, 2012

Facebook Isn’t the Right Fit for Every Business

Filed in Social Media by Matt McGee on May 22, 2012 8 Comments
Facebook Isn’t the Right Fit for Every Business

You may have seen this article already: I put my family business on Facebook. Here’s what happened. That article, published Saturday on an Irish news site, got a fair bit of play over the weekend on Twitter and elsewhere. And for good reason: It’s an interesting story about one small business’s experience in using Facebook […]

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How NOT To Get Good Reviews in Google Places

Filed in Local Search by Matt McGee on May 21, 2012 2 Comments
How NOT To Get Good Reviews in Google Places

The topic of fake reviews in Google Places (which has been around for what seems like forever) is getting airtime on Denver TV. KMGH (Channel 7) in Denver ran a story over the weekend about something that’s no secret to anyone following local search/reviews — small businesses can hire companies to post fake positive reviews. […]

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Why I’m Not Sure Google Will “Nail” the Places-Plus Integration

Filed in Google, Local Search by Matt McGee on May 18, 2012 3 Comments
Why I’m Not Sure Google Will “Nail” the Places-Plus Integration

David Mihm wrote an epic post earlier this week about the eventual merge/integration of Google Places and Google Plus. (It would help if you read that post before continuing on here.) He lays out a number of ways the two could be combined and suggests how the integrated product could benefit small and local business […]

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SBSM Flashback: May 2011

Filed in Link Roundups by Matt McGee on May 15, 2012 0 Comments
SBSM Flashback: May 2011

For those of you who are new SBSM readers & subscribers, here’s a list of noteworthy posts you probably missed from one year ago. I try to put together a post like this each month to introduce new readers to old content that might be worth reading.

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Google’s Freshness Algorithm in Action

Filed in Google, SEO by Matt McGee on May 11, 2012 3 Comments
Google’s Freshness Algorithm in Action

Real quick post here (I hope) about fresh content in Google’s search results. Background Google has been emphasizing fresh content in its search results for some time now. That link goes back to November 2011, and when I write on Search Engine Land about Google’s monthly search quality changes, they often include something about fresh […]

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The Fallacy of Timing Blog Posts & Social Media Updates

Filed in Blogging, MY BEST POSTS, Social Media by Matt McGee on May 11, 2012 15 Comments
The Fallacy of Timing Blog Posts & Social Media Updates

Studies that claim to tell you when the best time to publish a blog post or share content socially are, in my opinion, mostly a load of crap. That’s my opinion, and I’m sticking with it. You’ve probably seen these studies and statistics. The folks at Bit.ly (a service I like and use) just shared […]

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