Archive for December, 2011

December ’11: Best Search/Marketing Posts

Filed in Link Roundups by Matt McGee on December 31, 2011 0 Comments
December ’11: Best Search/Marketing Posts

Here’s my roundup of the best search/marketing posts I found and read during December. If you’re new to this blog, this is a monthly feature that began way back in 2007. You can find earlier “Best Of”s for each month in the Link Roundups category archive. I never include my own posts in these end-of-month […]

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Which is More: Claimed Google Place Pages or Businesses with Facebook Pages?

Filed in Google, Local Search, Social Media by Matt McGee on December 27, 2011 7 Comments
Which is More: Claimed Google Place Pages or Businesses with Facebook Pages?

This is one of the long-running questions in my local search peer network, and perhaps one of the more important questions going forward when it comes to small businesses and online marketing. The general consensus is that there are more small businesses with Facebook Pages than with claimed Google Place Pages. That comes from anecdotal […]

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SBSM Flashback: December 2010

Filed in Link Roundups by Matt McGee on December 19, 2011 1 Comment
SBSM Flashback: December 2010

For those of you who are new SBSM readers & subscribers, here’s a list of noteworthy posts you probably missed from one year ago. I try to put together a post like this each month to introduce new readers to old content that might be worth reading.

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Submit Your Business to Acxiom via “My Business Listing Manager”

Filed in Local Search by Matt McGee on December 15, 2011 14 Comments
Submit Your Business to Acxiom via “My Business Listing Manager”

Quick post here to share something that’s news to me: Local businesses can submit a listing to Acxiom online via a site called My Business Listing Manager. This is important because Acxiom is one of the three primary business data aggregators in the U.S. (along with Localeze and Infogroup), and for years there’s been no […]

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Adding a New Site to Google’s Rel=Author Markup? Faster Than Expected

Filed in Google by Matt McGee on December 15, 2011 6 Comments
Adding a New Site to Google’s Rel=Author Markup? Faster Than Expected

Google’s rel=author markup feature has been frustrating and mysterious this year, to say the least. So it was quite a surprise this week to get a new site added to my profile and have the author avatar showing up for it in less than 24 hours. I implemented rel=author this summer as Google described and […]

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It Should Be Harder To Rank In Google’s Universal Results Than This

Filed in Google, SEO by Matt McGee on December 14, 2011 4 Comments
It Should Be Harder To Rank In Google’s Universal Results Than This

It’s no secret that well-optimized videos can be a great way to increase visibility, especially in Google’s universal/blended results. Forrester Research did a well-known blog post a couple years ago, which estimated that videos are 50 times more likely to rank on page one in Google than regular, text-based content. The article was called “The […]

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