Archive for September, 2011

SBSM Flashback: September 2010

Filed in Link Roundups by Matt McGee on September 18, 2011 0 Comments
SBSM Flashback: September 2010

For those of you who are new SBSM readers & subscribers, here’s a list of noteworthy posts you probably missed from one year ago. I try to put together a post like this each month to introduce new readers to old content that might be worth reading.

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Local University Coming to Idaho Next Week

Filed in Conferences/Educ., Featured by Matt McGee on September 18, 2011 2 Comments
Local University Coming to Idaho Next Week

After a short summer break, GetListed.org’s Local University seminar series is back in action next week: We’ll be teaching all about local search marketing in Burley, Idaho. It’s happening on September 27, and you can still register for just $149 for the full-day workshop.

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Creative Small Business Marketing, Episode 7

Filed in Featured, MY BEST POSTS, Small Biz Marketing, Social Media by Matt McGee on September 12, 2011 4 Comments
Creative Small Business Marketing, Episode 7

How do you reward your Facebook fans? Maybe you offer them discounts. Maybe you enter them into contests. Maybe you offer them exclusive content, or sneak previews of upcoming products or company news. That’s all pretty standard these days, right? That’s why I like how this Belgian furniture store has come up with something different, […]

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Local Search Ranking Factors? Sadly, They’re Not Actual Industry Practices

Filed in Featured, Local Search, Statistics by Matt McGee on September 7, 2011 12 Comments
Local Search Ranking Factors? Sadly, They’re Not Actual Industry Practices

Local search advice seems to go in one ear and out the other. I’m drawing that conclusion after reading the 2012 SEO Benchmark Report from Marketing Sherpa, which tells what local search tactics are actually being used by more than 1,500 marketers around the world. What I’m seeing is this: the tactics that score highly […]

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Trust: It Is, Was, and Always Will Be the #1 SEO Ranking Factor

Filed in Featured, SEO by Matt McGee on September 1, 2011 7 Comments
Trust: It Is, Was, and Always Will Be the #1 SEO Ranking Factor

Do a search on Google. Go ahead. Any search. Done? Okay, what do you see? Maybe you see blue links, photos, videos or a map with some local businesses listed. That might be what you see, but what you’re looking at are the pages/documents that Google trusts the most to answer your search. And that’s […]

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