Archive for July, 2011
SBSM Flashback: July 2010
For those of you who are new SBSM readers & subscribers, here’s a list of noteworthy posts you probably missed from one year ago. I try to put together a post like this each month to introduce new readers to old content that might be worth reading.
As I Was Saying About Google Incentivizing Reviews…
Following up on last week’s article … if you live in San Diego and write at least five reviews in Google Places, Google will give you free tacos or free frozen yogurt, and one person also gets a $25 gift certificate. Google is doing this every week in San Diego. #justsayin
A Simple Sample Editorial Calendar to Keep Your Blogging on Schedule
Blogging’s hard. I know that very well. It’s why I recently wrote that series, 5 Ways To Find New Blog Content. But finding content is only part of the challenge of blogging. Another part is scheduling — more specifically, being a consistent blogger. That’s where an editorial calendar comes in.
Google Offers Expands … in “Limited Quantities”
Smart move by Google here. The Google Offers program has expanded to New York City and the San Francisco/Oakland areas — see Greg Sterling’s Search Engine Land article for full details. But a couple weeks ago, Google changed how it presents the offers — and that presentation is carrying through to the new cities.
Bing Local Business Portal Goes Into Maintenance Mode
Good luck trying to add or update a local listing at the Bing Business Portal. It’s not working, and won’t be for another 10 days. As both Daniel Hollerung and David Wallace noticed on Twitter this morning, there’s a new “Scheduled Maintenance Alert” on the dashboard when you login:
Google, Yelp and Why Review Counts are Meaningless
Google has been copying Yelp’s approach to “social local” for some time now, with things like its Hotpot ratings/reviews service, the creation of “community managers” that work on the ground in several cities to increase awareness and usage of Google Places and several other things that I detailed on Search Engine Land a little while […]
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