Archive for March, 2010

GetListed Local University coming to Minneapolis – St. Paul

Filed in Conferences/Educ. by Matt McGee on March 19, 2010 0 Comments
GetListed Local University coming to Minneapolis – St. Paul

If you live in or near the Minneapolis/St. Paul, MN, area, consider yourself invited to the second GetListed.org Local University event. It’s happening May 13th in Edina, with two identical half-day seminars planned to teach small businesses how to increase visibility and do better business via local search.

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Google is Crawling Foursquare for Local Citations (but not Gowalla)

Filed in Local Search by Matt McGee on March 19, 2010 12 Comments
Google is Crawling Foursquare for Local Citations (but not Gowalla)

Thanks to a good question on Twitter from John McPhee, I discovered this week that Google is crawling business profiles on Foursquare and using them as citations in Google Maps. They’re not, however, crawling Gowalla business profiles. More on that below, along with some bugs in how Google is using Foursquare as a citation source. […]

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SBS Flashback: March 2009

Filed in Link Roundups by Matt McGee on March 18, 2010 0 Comments
SBS Flashback: March 2009

For those of you who are new SBSM readers & subscribers, here’s a list of noteworthy posts you probably missed from one year ago. I try to put together a post like this each month to introduce new readers to old content that might be worth reading. Google Changes the Local Game (again) SBS Mailbag: […]

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Bad SEO Advice for Real Estate Agents … from the NAR

Filed in MY BEST POSTS, SEO by Matt McGee on March 16, 2010 40 Comments
Bad SEO Advice for Real Estate Agents … from the NAR

It’s bad enough when vendors offer real estate SEO services and/or advice that isn’t worth a dime … but what about when the national organization that’s supposed to support real estate agents starts spreading around misinformation to its members? The National Association of REALTORS┬« offered up some SEO tips in its official magazine last month […]

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College Hoops: SEO Madness 2010 is Here!

Filed in Off-Topic by Matt McGee on March 14, 2010 3 Comments
College Hoops: SEO Madness 2010 is Here!

Your office pool is fun, but how about competing against fellow search marketers far and wide? It’s time for the 4th Annual “SEO Madness” College Hoops Pool, where we all make our March Madness picks, and the winner gets the links. Teams and brackets are being announced today and you can sign-up now. Here’s what […]

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Yelp’s Trust Problem

Filed in Local Search by Matt McGee on March 12, 2010 11 Comments
Yelp’s Trust Problem

ClickZ is running an article today about Yelp’s current legal troubles. I’m quoted in the article (at the end) and I come across as a staunch defender of Yelp.

While I do admire the loyalty they’ve built up amongst users, I’m actually more in the middle than the article portrays. I really believe Yelp needs to improve its overall messaging to small business owners if it wants to gain wider adoption and acceptance as a marketing channel. And, as I posited in my earlier post on Yelp this week, I definitely wonder if “where there’s smoke, there’s fire” applies to Yelp. It very well could.

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