Archive for October, 2009

Meeting the Press, Talking SEO

| October 27, 2009 | 4 Comments

That How to Get Started with SEO post that I published last week has a little backstory: It was inspired by a series of interviews I’ve done lately about SEO with members of the press. Each interview was about SEO and small businesses, and in each case I ended up talking about how a small [...]

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Recently on Hyperlocal Blogger

Recently on Hyperlocal Blogger

| October 22, 2009 | 0 Comments

With my crazy travel schedule now winding down, I’ve been a bit more active blogging here on SBSM and also on HyperlocalBlogger.com. If you haven’t visited there recently, here’s a recap of some of the posts you may have missed: Defining Hyperlocal – my thoughts on the discussion we had last week about what hyperlocal [...]

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How To Get Started With SEO

How To Get Started With SEO

| October 20, 2009 | 30 Comments

Judging from the amount of inquiries that have come in this year via my contact form, there are a lot of small businesses that are just now starting to dip their toes into this whole SEO thing. I’d love some cold, hard stats to back up what I’ve seen … but short of that, gut [...]

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SBS Flashback: October 2008

| October 18, 2009 | 0 Comments

For those of you who are new SBSM readers & subscribers, here’s a list of noteworthy posts you probably missed from one year ago. I try to put together a post like this each month to introduce new readers to old content that might be worth reading. Book Review: SEO – An Hour A Day [...]

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Do you ever link to the competition?

Do you ever link to the competition?

| October 14, 2009 | 8 Comments

I sometimes get asked by clients if they should ever link to the competition. Is it okay? Good idea? Bad idea? The answer I give is that sometimes it makes sense, and sometimes it doesn’t … there’s no blanket answer. It’s an interesting question, and so it was with some interest that I stumbled upon [...]

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How Should a Real Estate Agent use Twitter?

How Should a Real Estate Agent use Twitter?

| October 12, 2009 | 16 Comments

Would you follow a house on Twitter? (Yes, a house.) If you were auto-followed by a house, would you consider it spam? Think about those questions as you read along. Ryan Hartman, a real estate agent from York, PA, has created a Twitter profile for one of the homes he currently has listed for sale. [...]

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Local SEO Tips from SMX East

| October 7, 2009 | 1 Comment

Due to my recent overload of travel, I’m not at the SMX East conference this week in New York City. Yes, I’m skipping the conference put on by the people who pay me to write for Search Engine Land. (That was a fun email to send. “Dear Danny, sorry but I can’t help out this [...]

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What mistakes has your small business made?

| October 6, 2009 | 3 Comments

The American Express OPEN Forum has another one of those lengthy-but-excellent thought pieces that I’ve linked to in the past — this one is about mistakes that small businesses make. 101 Small Business Mistakes (and What You Can Learn From Them) Glen Stansberry asked me this time to contribute two mistakes I’ve made as a [...]

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