Archive for August, 2009
August ’09: Best Search/Marketing Posts
Here’s my roundup of the best search/marketing posts I found and read during August. If you’re new to this blog, this is a monthly feature that began way back in 2007. You can find earlier “Best Of”s for each month in the archives: 2008 Best Posts and 2007 Best Posts. I never include my own [...]
Google: A 3.5 Star Company
Google Maps users have spoken and the verdict is clear: They say Google is a 3.5 star company. I’ve looked at Google’s local business listing many times before, but don’t think I ever noticed so many reviews until today. I’m sure they’ve been there; I just wasn’t noticing them. After years of looking at the [...]
Old School Real Estate Online Marketing
The National Assn. of Realtors says that 84% of home buyers in 2009 use the Internet to search for homes. It wasn’t always this way. Back in the day, early adopter real estate agencies not only had to market themselves online, but they also had to convince buyers to get online, too. That ad is [...]
Me and Seth are BFFs (AKA, Two Tips for Small Businesses)
A couple weeks ago I received an email asking me to share a couple tips for small business owners. The premise was that I’d be contributing to an article on the American Express OPEN Forum (a small business community, for those who don’t know about it) featuring advice from “the top small business bloggers.” Not [...]
SMN Webcast Recap: Local Business Listings
On Wednesday, I joined what I expect was a pretty big online crowd for a Search Marketing Now webcast, Local Business Listings: Straight Talk With the Data Providers. It covered an important area of local search — a business owner’s listings with the companies that share data with major search engines, major local directories and [...]
Thank You, Sponsors
Every once in a while I like to give a shout out to the sponsors who are supporting me and this blog. These are companies that value you, my readers, enough to want to have their names in front of your eyes. I hope you’ll read their messages below and, if interested, click through to [...]
Blog Benefits: Traffic, Links, and Indexed Pages
The folks at HubSpot did a little digging into their client stats to compare how companies without a blog fare against companies that have a blog. The results, after looking at more than 1,500 companies, are pretty staggering. Companies with a blog have: 55% more visitors 97% more inbound links 434% more indexed pages Blogging [...]
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