Archive for October, 2008
October ’08: Best Search/Marketing Posts
Happy Halloween! Time again for a roundup of the best search/marketing posts of the past month … this time we’re covering October. If you’re new to SBS, this is a monthly feature. You can find earlier “Best Of”s for each month in the archives. Only rule is that my own posts are not eligible. Local [...]
An SEO Conference In My Backyard
This is so seriously cool: Next Friday, November 7th, some of my best friends — who happen to be some of the smartest search/online marketers around — are coming to my hometown for a one-day search conference. It’s called Learn About Web, and it’s geared specifically for small businesses. It’ll run from 8 am to [...]
Book Review: SEO – An Hour A Day (2nd edition)
You’ve heard this before: “Don’t bother with any of the SEO books in print. The industry changes so fast that those books are outdated before they’re published.” I know I’ve seen plenty of SEO experts say something like that, and I’m probably guilty of saying it, too. But Search Engine Optimization: An Hour a Day [...]
Latest SEL Column: Snapshot of Small Biz Success
My latest column on Search Engine Land (not to be confused with the news writing I do on SEL) was published this week, and might be familiar to more than a few small business owners. It’s about a local photographer in Colorado who created a gorgeous web site … in Flash. That meant no search [...]
8 Social Media Sites for Local Networking
Should small/local businesses bother with social media? Or is local search where it’s at — targeting potential customers in their own cities and towns? The good news is that small business owners don’t have to choose one or the other. Listed below are eight sites at the intersection of social media and local search, the [...]
Yahoo’s Local Push: SearchMonkey and PPC Targeting
There are a couple articles I published on Search Engine Land over the past few days that I think bear mentioning here for their meaning to small businesses. If you’ve already seen both of these articles, move along. Yahoo Adds Local Content To Search Results Via SearchMonkey What’s going on: All Yahoo web searchers are [...]
How to SEO Your Site… E-book Updated
Thanks to some fine feedback from friends and readers, my How to SEO Your Site in 60 Minutes e-book has been updated to its second edition. All previous purchasers should have received the new edition by the time you read this post; if you didn’t, please let me know. Doug H., one of the original [...]
SBS Flashback: October 2007
For those of you who are new SBS readers & subscribers, here’s a list of noteworthy posts you probably missed from one year ago. I try to put together a post like this each month to introduce new readers to old content that might be worth reading. How Amazon.com Became the SEO-Smartest Retailer Online Yahoo [...]
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