Because not everyone can throw thousands of dollars at the ‘How do we market ourselves online?’ question…
By Matt McGee on Jan 14, 2008 in PPC Advertising | 6 Comments
If you’re a company that’s desperate to get small business signups, and you don’t really have good marketing judgment, you’ll use Google AdWords to position yourself as a middleman offering a “free” link “for SEO credit”.
(Never mind the likelihood that most of your business listing pages have no PageRank to speak of. Heck, not even [...]
By Matt McGee on Jan 14, 2008 in SEMMY Awards | 6 Comments
How many blog posts and articles do you think the SEM industry produces in a given week? Hundreds? What about a month? A full year? Whatever the answers are, the numbers must be pretty staggering. How on earth do you even try to hand out awards for great content when there’s so much content to [...]
By Matt McGee on Jan 8, 2008 in MY BEST POSTS, SEO | 40 Comments
Update: The SEO Success Pyramid has been translated into Portuguese by Mariano Pesce.
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John Wooden, the greatest basketball coach ever, never talked to his teams about winning. He talked to them about preparation and about the process of becoming a great team.
Wooden’s philosophy on coaching (and life) is summed up in the “Pyramid of Success,” [...]
By Matt McGee on Jan 7, 2008 in Site News | 3 Comments
It’s not everyday you win an award that your industry peers voted on, and it’s even rarer that you win two such awards in the same day! And it’s even rarer, still, that you get asked to judge another competition at the same time. But all that happened to me today, and it’s a real [...]
By Matt McGee on Jan 4, 2008 in Site News | 3 Comments
Self-examination is an important part of self-improvement, and that’s what this post is all about. As I type this right now, I haven’t begun looking at last year’s charts and graphs, so I don’t know if I’ll be pleased with what I discover. Oh, the fun of discovery! And we get to do it together. [...]
By Matt McGee on Jan 2, 2008 in Personal / Off-Topic | 4 Comments
My apologies if you’re reading this with the expectation that I have a bunch of tips about book marketing. Actually, I’m looking for tips on how to market a book.
Late last night I finished writing U2 - A Diary and sent it off to the editor at Omnibus Press. The publisher has done [...]
By Matt McGee on Jan 1, 2008 in Miscellaneous | 4 Comments
Happy New Year to all SBS readers!
Here’s a big list of articles that will help your brain make the transition from 2007 to 2008. Enjoy!
2008 Predictions/Forecasts
2008 Web Predictions - What Web applications and trends will make it big in 2008?
Facebook is so last year - welcome to the hit websites of 2008
2008 Forecast: The [...]
