Archive for October, 2007
October ’07: Best Search/Marketing Posts
Here’s my roundup of the best search/marketing posts during October, and what a month it was! The gang at Search Engine Journal was on fire — they have six links below, if I counted correctly. Search Engine Guide shows up several times, as does Gooruze. In fact, with 40+ links below, this might be the [...]
Two New Articles (and a fun, new page!)
Since you can’t get enough of my byline, here are two articles I’ve written that are now available on other sites: SEO Basics: Meta Tags at Gooruze.com Common SEO mistakes – and how to avoid them at DM News The Gooruze article is #2 in an SEO Basics series I’m writing which has been well [...]
How Amazon.com Became the SEO-Smartest Retailer Online
Answer: By turning their web site into a playground for shoppers like you and me. Summary: Amazon has just launched Video Product Reviews, and its Amapedia wiki site is growing. The SEO impacts are obvious, as are the lessons for other retailers, big and small. (read on for full story…) Introducing Video Product Reviews The [...]
SBS Flashback: October 2006
For those of you who are new SBS readers & subscribers, here’s a list of noteworthy posts you probably missed from one year ago. I try to put together a post like this each month. Scroll to the end to see previous Flashbacks. Optimizing PDFs for SEO The SBS Interview: Jon Glick, pt. 1 The [...]
What I Loved About (and Learned From) SMX Social Media
SMX Social Media goes in the books as one of my favorite conferences, for several reasons. One, social media marketing is fun, right? Think about it — On-page optimization? Necessary, but pretty boring. Link building? Like pulling teeth. Crawling/technical issues? Gotta do it, but not my cup of tea. But jumping into the social media [...]
Introducing Gooruze
Question: What do I have in common with Duncan Riley of TechCrunch, Andy Beal of Marketing Pilgrim, Brian Solis of PR 2.0, and Drayton Bird? Answer: Prior to today, absolutely nothing. But starting today, we are all — along with a handful of other super-smart online marketers who put me and my talents to shame [...]









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