By Matt McGee on Oct 31, 2007 in 2007 Best Posts | 2 Comments
Here’s my roundup of the best search/marketing posts during October, and what a month it was! The gang at Search Engine Journal was on fire — they have six links below, if I counted correctly. Search Engine Guide shows up several times, as does Gooruze. In fact, with 40+ links below, this might be the [...]
By Matt McGee on Oct 30, 2007 in Miscellaneous | 0 Comments
Since you can’t get enough of my byline, here are two articles I’ve written that are now available on other sites:
SEO Basics: Meta Tags at Gooruze.com
Common SEO mistakes - and how to avoid them at DM News
The Gooruze article is #2 in an SEO Basics series I’m writing which has been well received.
The DM News [...]
By Matt McGee on Oct 28, 2007 in MY BEST POSTS, SEO, Web Site Content | 10 Comments
Answer: By turning their web site into a playground for shoppers like you and me.
Summary: Amazon has just launched Video Product Reviews, and its Amapedia wiki site is growing. The SEO impacts are obvious, as are the lessons for other retailers, big and small.
(read on for full story…)
Introducing Video Product Reviews
The User-Generated Content train continues [...]
By Matt McGee on Oct 25, 2007 in Social Media | 2 Comments
Within the last couple months, Yahoo Answers changed how moderation is done on the site. I wrote about the new emphasis on “trusted reporters” and the promise to reply to spam reports more quickly.
That was a month or so ago, and since then I’ve been using the site and reporting crap when I see it. [...]
By Matt McGee on Oct 22, 2007 in Social Media | 0 Comments
Quick note to all Gooruze members: There’s an interesting discussion underway on the site about the Gooruze ranking system. Might be worth reading to see how you can become a more prominent member of the community.
By Matt McGee on Oct 20, 2007 in Miscellaneous | 0 Comments
For those of you who are new SBS readers & subscribers, here’s a list of noteworthy posts you probably missed from one year ago. I try to put together a post like this each month. Scroll to the end to see previous Flashbacks.
Optimizing PDFs for SEO
The SBS Interview: Jon Glick, pt. 1
The Best “About Us” [...]
By Matt McGee on Oct 19, 2007 in Education/Conferences | 6 Comments
SMX Social Media goes in the books as one of my favorite conferences, for several reasons.
One, social media marketing is fun, right? Think about it — On-page optimization? Necessary, but pretty boring. Link building? Like pulling teeth. Crawling/technical issues? Gotta do it, but not my cup of tea. But jumping into the social media [...]
By Matt McGee on Oct 16, 2007 in Miscellaneous | 2 Comments
Question: What do I have in common with Duncan Riley of TechCrunch, Andy Beal of Marketing Pilgrim, Brian Solis of PR 2.0, and Drayton Bird?
Answer: Prior to today, absolutely nothing. But starting today, we are all — along with a handful of other super-smart online marketers who put me and my talents to shame [...]