Small Business SEM

Here’s the February roundup of my picks for best posts of the month in a variety of categories. The January recap is here, and in case you missed that, the only rule is that my own posts are not eligible. I’ll be doing this recap at the end of every month, and have some fun [...]

Just noticed that my second “Small is Beautiful” column for Search Engine Land has been posted. It’s essentially a follow-up to last week’s introductory column; in this one I answer the “What’s So Different About Being Small?” question. The answer: Time, money, and knowledge.
Read at SEL: Here’s What’s Different About Being Small
Technorati Tags: small business, [...]

I’m in the middle of re-designing my wife’s real estate web site, which has sat dormant for too long now. I’m hardly a master designer, but we can do better than that 2004 version.
She’s also trying a lot of new things to market her web site, like writing a real estate blog and [...]

How good is “good enough” for your SEO campaign? Do you pat yourself on the back when you’ve reached the first page on Google or Yahoo!? Do you stop and move on to the next keyword when you’ve cracked the top five?
If the answer is “yes” to any of those questions, you could be [...]

I wish I could remember what I was searching for Sunday afternoon when I found this blast from the past in the SERPs:
The End for Search Engines?
It’s an article published just over six years ago on Search Engine Watch, and Danny S. wrote it at a time when Go.com was shutting down and the rest [...]

1. How does MyBlogLog generate that “Hot in My Communities” list (at left) that shows on my profile page? Is it pure link/click analysis? Links/Clicks from and by whom? My contacts?
2. Anyone ever see any traffic bumps from being listed there?
3. On a related note … should I pay the very affordable $25 fee to [...]

Miriam at the SEO Igloo blog made an interesting discovery this week: On some search queries, Google Maps will pull in related links beneath each listing.
As you’ll see & read at SEO Igloo, the additional links are appearing on a county-level search. Each listing includes an extra informational link, along with a generous snippet [...]

Let my links open the door…
Can we start out with some SEO theory, instead of hands-on stuff? Yeah, let’s. Todd doesn’t post as often as he used to, but I’ll take quality like this any day over the quantity you get from other blogs: 7 Opportunities for “New School” SEO. That one’s for the SEOs [...]