Archive for July, 2006

Can small businesses market on MySpace?

Can small businesses market on MySpace?

| July 31, 2006 | 4 Comments

I hope the traffic level here on SBS has reached the point where I can make a blatant call for comments…. Here’s the deal: I’m about halfway through writing up an article about MySpace marketing, specifically as it relates to my target audience: small businesses. The focus of what I’m writing is this: Can small [...]

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Ready for SES…

| July 30, 2006 | 0 Comments

Whew. Finally finished the presentation for SES, which is coming up fast. Talk about being a fish out of water — not only will it be my first time attending an SES, but it’s also my first time speaking at any conference/event about SEM/SEO stuff. I think my biggest audience in the past for a [...]

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Yahoo SERPs on steroids

Yahoo SERPs on steroids

| July 28, 2006 | 0 Comments

So I was jogging laps through the Big 4′s SERPs today, checking on a few queries of interest to see what, if anything, is new since the last time I looked. And … whoa. Yahoo!, indeed. Is it just me, or are Yahoo’s SERPs on steroids? Look at this: Look at that title. I cut [...]

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Free tele-seminar on Local Search / Small Biz

| July 27, 2006 | 0 Comments

This might be of interest to some SBS readers…. Small Business Commandos is hosting a tele-seminar next Wednesday, August 2nd, at 2:30 pm ET / 11:30 am PT. It’s all about how small businesses can use Local Search to “blow the doors off your competition.” First 300 sign-ups are free, courtesy of Yahoo! — which [...]

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Using del.icio.us as a PR hub

| July 27, 2006 | 0 Comments

I don’t know how helpful this might be to the typical small business (is there such a thing? probably not), but it’s really a great read. At PR-Squared, Todd Defren explains how his company has been using del.icio.us as a sort of “PR hub” to contact journalists who cover a client’s industry (namely, word of [...]

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Web project pricing

| July 25, 2006 | 0 Comments

Oddly, I’ve seen two discussions this week about project pricing — which is generally a no-no in terms of public discussion. Not oddly, I’m going to comment on what’s being discussed with a couple (hopefully) salient points for small business owners. First there was a post about SEO/SEM project pricing that Rand wrote on SEOmoz.org. [...]

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Feed switch: Feedburner

| July 25, 2006 | 2 Comments

Okay, to make things a bit easier for your feed-reading appetite, I’ve finally gotten around to moving the SBS feed over to Feedburner. Here’s the new link, please do use this: http://feeds.feedburner.com/SmallBusinessSem

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Podcast Advertising

| July 24, 2006 | 0 Comments

Straying a bit from pure SEM material, but this is another one of those new opportunities I keep banging the drum about … so here’s the 2nd installment in my Alternative SEM Opportunities series: How to market on podcasts It’s such a new industry and new podcasts are sprouting up every day. But as you’ll [...]

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