Comments on: Creative Small Business Marketing, Episode 2 http://www.smallbusinesssem.com/creative-small-business-marketing-episode-2/1715/ Because not everyone can throw thousands of dollars at the 'How do we market ourselves online?' question... Thu, 09 Feb 2012 02:57:14 +0000 hourly 1 By: Matt McGee http://www.smallbusinesssem.com/creative-small-business-marketing-episode-2/1715/#comment-125549 Matt McGee Sun, 08 Mar 2009 22:24:34 +0000 http://www.smallbusinesssem.com/?p=1715#comment-125549 Interesting feedback - thanks gang. I do think it's the kind of thing you have to be careful about doing, because it could backfire. But there's also a lot of reward sometimes when you take risks like this. Interesting feedback – thanks gang. I do think it’s the kind of thing you have to be careful about doing, because it could backfire. But there’s also a lot of reward sometimes when you take risks like this.

]]> By: Daria Steigman http://www.smallbusinesssem.com/creative-small-business-marketing-episode-2/1715/#comment-124980 Daria Steigman Fri, 06 Mar 2009 19:51:27 +0000 http://www.smallbusinesssem.com/?p=1715#comment-124980 Hi Matt, I think Pizzaria Delfina has hit on an brilliant strategy. We're always talking about using social media to have conversations with customers, and this offers the company a way to counter the negative with humor and, at the same time, open a dialogue with their customers. Plus any company that's bold enough to do this would have a shot at my business. Best, Daria Hi Matt,

I think Pizzaria Delfina has hit on an brilliant strategy. We’re always talking about using social media to have conversations with customers, and this offers the company a way to counter the negative with humor and, at the same time, open a dialogue with their customers. Plus any company that’s bold enough to do this would have a shot at my business.

Best,
Daria

]]> By: Ryan Rose http://www.smallbusinesssem.com/creative-small-business-marketing-episode-2/1715/#comment-124975 Ryan Rose Fri, 06 Mar 2009 18:15:35 +0000 http://www.smallbusinesssem.com/?p=1715#comment-124975 Maybe it's just a good way of turning lemons into lemonade... All in all it was definitely a great way to put a good spin some bad PR. Maybe it’s just a good way of turning lemons into lemonade… All in all it was definitely a great way to put a good spin some bad PR.

]]> By: Harycosy http://www.smallbusinesssem.com/creative-small-business-marketing-episode-2/1715/#comment-124969 Harycosy Fri, 06 Mar 2009 16:30:38 +0000 http://www.smallbusinesssem.com/?p=1715#comment-124969 Great post,Matt McGee.It is good concept to know about your clints which provide huge awareness to yelp.com.It thinking negativly but result always will come positive reviw....love it. Great post,Matt McGee.It is good concept to know about your clints which provide huge awareness to yelp.com.It thinking negativly but result always will come positive reviw….love it.

]]> By: Lisa Barone http://www.smallbusinesssem.com/creative-small-business-marketing-episode-2/1715/#comment-124957 Lisa Barone Fri, 06 Mar 2009 14:46:56 +0000 http://www.smallbusinesssem.com/?p=1715#comment-124957 I read about this last night and thought it was hilarious...but not something I'd ever recommend someone implement. The problem is people are generally sensitive and have no sense of humor. This is a good way to make your customers feel like you're making fun of them and weren't listening to their complaints. Unless, of course, you're living in San Francisco where anything is fair game. And if that's the case, well done, sir! I read about this last night and thought it was hilarious…but not something I’d ever recommend someone implement. The problem is people are generally sensitive and have no sense of humor. This is a good way to make your customers feel like you’re making fun of them and weren’t listening to their complaints. Unless, of course, you’re living in San Francisco where anything is fair game. And if that’s the case, well done, sir!

]]> By: Stever http://www.smallbusinesssem.com/creative-small-business-marketing-episode-2/1715/#comment-124845 Stever Fri, 06 Mar 2009 03:07:28 +0000 http://www.smallbusinesssem.com/?p=1715#comment-124845 Love it. Of course it will only work in an area where Yelp use is heavy, but great buzz generator indeed. Think of all the customers that leave the shop giggling over the silly t-shirts with "negative" reviews on them. People will remember that, and thus remember that pizzeria next time they want pizza. Love it. Of course it will only work in an area where Yelp use is heavy, but great buzz generator indeed. Think of all the customers that leave the shop giggling over the silly t-shirts with “negative” reviews on them. People will remember that, and thus remember that pizzeria next time they want pizza.

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