Web Site Content

In Content Marketing, It’s OK To Repeat Yourself

Filed in Blogging, Web Site Content by Matt McGee on July 18, 2018 0 Comments
In Content Marketing, It’s OK To Repeat Yourself

My wife texted me earlier this week with a question: Had she ever answered a question about the best time to sell your home in her weekly video series, Ask the REALTOR. This is a pretty common topic with homeowners, and the conventional wisdom is that it’s best to sell your home in the warm […]

Continue Reading »

Small Biz Owners Prefer Websites To Social Media, But Are Ignoring Mobile

Filed in Statistics, Web Design, Web Site Content by Matt McGee on October 15, 2013 1 Comment
Small Biz Owners Prefer Websites To Social Media, But Are Ignoring Mobile

There’s been a lot of talk in the last year or two about small businesses increasingly preferring to use social media, sometimes rather than even having a website. But a recent Verisign-sponsored survey (PDF download) pours some cold water on that idea, and shows that the vast majority of SMBs are still relying on a […]

Continue Reading »

The #1 Problem with Local Blogging & Local Content

Filed in Blogging, MY BEST POSTS, Web Site Content by Matt McGee on January 22, 2013 16 Comments
The #1 Problem with Local Blogging & Local Content

In a word: Conversion. That’s the main problem with local blogging and local content. It’s often easy to get local traffic to your website or blog, but in a lot of cases, you’re going to have trouble converting that traffic into customers. Don’t get me wrong. I’m generally a big believer in local blogging but, […]

Continue Reading »

Why A Website Is More Important Than Facebook & Twitter

Filed in MY BEST POSTS, Social Media, Web Site Content by Matt McGee on November 18, 2012 29 Comments
Why A Website Is More Important Than Facebook & Twitter

I don’t know John Burke, and he’s probably a kind and smart guy, but I don’t think his article does business owners any favors: 6 Reasons Facebook and Twitter Are More Important Than a Website It’s actually the headline I disagree with most, because the rest of the article primarily makes the point that websites […]

Continue Reading »

One More Cringe-Worthy Stat About Small Business Websites

One More Cringe-Worthy Stat About Small Business Websites

It feels like the folks at BIA/Kelsey and vSplash are trying to make me ill. 🙂 Just a couple weeks ago, they released a set of alarming statistics about the (sorry) state of small business websites — things like 60 percent of them don’t even have a contact phone number on the home page. And […]

Continue Reading »

Are Small Business Websites Really This Bad?

Are Small Business Websites Really This Bad?

I know there are some really bad small business websites out there, but some fresh numbers paint an alarming picture. The stats come from “SMB DigitalScape,” a data tool that’s being jointly promoted by BIA/Kelsey and vSplash, the company that created the tool. The numbers were distributed Monday in conjunction with the beginning of BIA/Kelsey’s […]

Continue Reading »