Social Media
Keywords in Your Twitter Name Seem to Matter for Twitter Search
Remember that little experiment I wrote about two months ago, where I was wondering how much a keyword in your account name matters when optimizing for Twitter search? Apparently it matters. I changed the name of @GlassAlmanac, the Twitter account for my hobby site Glass Almanac, from “Glass Almanac” to “Google Glass Almanac.” The account [...]
It’s 2014. Stop Cross-Posting Between Social Networks.
I’ve had enough. I keep seeing businesses and organizations auto-posting the same messages on different social networks. You can get away with it sometimes if the message is generic enough. But you can also make your company look lazy and dumb. And you can easily annoy potential (or existing) customers. Lazy, dumb and annoying … [...]
How to Know When You’ve Asked Too Many Friends to Like Your Facebook Page
My wife got this alert over the weekend when she did some binge-inviting for her real estate Facebook page (which has been underutilized for a long time). That’s how to know when you’ve asked too many friends to like your Facebook Page.
Optimizing for Twitter People Search: Does a Keyword in Your Name Help?
As you probably know from reading some of the recent posts in this space, I’ve been enjoying using GlassAlmanac.com as a guinea pig for some SEO and visibility experiments/efforts. A recent experiment has focused on Twitter search result visibility. I don’t have any incredibly deep insights to share, so move along if that’s what you’re [...]
Local Search & Facebook: A Few Changes
An update to my previous post on what local search looks like in Facebook’s Graph Search: Facebook has started rolling out Graph Search fully to US users, and over the last six months, there’ve been a few changes in how local businesses show up in Graph Search local results. The primary change that I’ve noticed [...]
Twilert (Twitter Alert Tool) Relaunches, But It’s Not Free Anymore
I mentioned a tool called Twilert a few months ago in a post I wrote about using Twitter as a listening station. It’s a great service that lets you setup Twitter alerts based on keywords, Twitter usernames and more. And it was free. Not anymore. Well, technically there’s still a free option, but it only [...]
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