SEO

Old SEO Tools vs. New SEO Tools

Filed in SEO by Matt McGee on February 17, 2013 4 Comments
Old SEO Tools vs. New SEO Tools

I’m working on a new presentation that I’ll be giving next month and, unlike many of my recent talks, this one is SEO-focused. That’s fun, because it gives me a chance to talk about the current SEO landscape and how things have changed in light of Google’s Panda and Penguin updates (and all the other [...]

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7 Keyword Research Tools for Bloggers

Filed in Blogging, MY BEST POSTS, SEO, SEO & Web Tools by Matt McGee on February 1, 2013 14 Comments
7 Keyword Research Tools for Bloggers

I don’t always care about SEO with every blog post that I write. That’s because I’m not always trying to hit a home run with everything I publish. But when you do care about SEO, and you’re aiming to write a great piece of evergreen content — something that will stand the test of time [...]

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How Much Thought Do You Give to Your Online Avatar?

Filed in SEO, Social Media by Matt McGee on December 12, 2012 2 Comments
How Much Thought Do You Give to Your Online Avatar?

Here are a couple articles worth reading: What Makes for a Good Author Photo in the Local Results? (Part 1) What Makes for a Good Author Photo in the Local Results? (Part 2) Mike Blumenthal invited me, AJ Kohn and Cyrus Shepard to do a small, unscientific study of a handful of online avatars — [...]

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SBSM Mailbag: How & When to Move a Blog from One Domain to Another?

Filed in Blogging, SEO by Matt McGee on November 16, 2012 3 Comments
SBSM Mailbag: How & When to Move a Blog from One Domain to Another?

Chase R. recently emailed with a question about small business blogging: We’re a local business and our main jewelry ecommerce site (www.thediamondstore.com) has been around for quite some time. A little over a year ago when we revised our website, we launched a WordPress blog at a new domain (www.jewelrywiseblog.com). Oops. Well, I’ve been writing [...]

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I Was Hit by Google’s Panda Algorithm … Twice

Filed in Google, MY BEST POSTS, SEO by Matt McGee on November 9, 2012 21 Comments
I Was Hit by Google’s Panda Algorithm … Twice

You may have noticed that I haven’t published anything here during the past week. There are two reasons for that: extreme busy-ness, and testing my Google search traffic level More specifically, I was testing to see if my Google traffic would continue to rise without any new posts. My logic: If it did, then I’d [...]

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How to Create Local Content for Multiple Cities

Filed in Blogging, MY BEST POSTS, SEO by Matt McGee on October 10, 2012 29 Comments
How to Create Local Content for Multiple Cities

Maybe this describes your small business, or a client’s small business: 1.) You know you need to create great, unique content so you can target relevant local keywords and attract new search traffic. 2.) You offer the same (or very similar) products/services in multiple cities. 3.) You’re struggling with how to combine #1 and #2 [...]

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