Small Business SEM

It’s an ongoing question for small business owners selling online: Should we use Google Checkout? PayPal? Both?
Before I go any further: I don’t have the answer to that question, and you may have noticed I made no mention of Google Checkout in my recent SEL articles about which Google products a small business should [...]

Looks like part two of my “Small is Beautiful” column for Search Engine Land is now online:
Which Google Products Should A Small Business Use? (Part Two)
If you missed part one, there’s a link in the intro.
I also have a 3rd article in this series that I planned to post here on SBS, but the [...]

If you’re a small business owner, you have a big target on your back. You may not know it, but you do. And Google is taking aim at you with dozens of online tools and products that they say will make your online life — and your business — more productive.
But what Google products should [...]

Google celebrated birthday #9 yesterday. For many people birthdays are a day to look ahead to the next 12 months and wonder what the year will bring. Personally, I think astrology is a bunch of hooey, but I had a feeling a horoscope might help us understand what’s in store for the Big G. So [...]

I’m going to change my SES travel plans. I think I’ll fly back to NYC, and then get a cross-country flight to San Francisco. Because I so want to fly on Virgin America Airlines. W.O.W.
Okay, enough drooling over a new airline with more in-seat gadgets than Captain Kirk had … let’s get to the links!
Since [...]

I was brief last night in my comments on Google’s new “Local Business Referral” program, and maybe didn’t explain myself as fully as I should have when I basically threw the idea under the proverbial rug.
Reader “earlpearl” shared a wise comment on that post, and my friend Brad Geddes wrote about the program today [...]

I’m not feeling too hot tonight, but I want to get this on SBS as its own post rather than waiting until Friday and putting it in the Link-o-rama — this should be documented as part of Google’s very aggressive approach toward developing Maps/Local and pushing it to small businesses, which I’ve discussed here, here, [...]

Google’s Matt Cutts has weighed in on the discussion last week about the unofficial “show your supplemental results in Google” query, and seems to be confirming that the query won’t work much longer.
Background: I posted last week about the query being broken, and Rand picked up and expanded on the news on SEOmoz.
Today, Matt C. [...]