Conferences/Educ.

SES notes: Creating Compelling Ads

Filed in Conferences/Educ., PPC Advertising, SEM by Matt McGee on August 14, 2006 0 Comments
SES notes: Creating Compelling Ads

Tuesday, 9:00 am – Creating Compelling Ads Ding! Ding! Ding! As someone who does not do a ton of PPC work, I found this session to be tremendously helpful and full of great information. In fact, I’m going to retype my handwritten notes word-for-word and cross my fingers you get as much out of it [...]

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SES notes: SEM via Communities, Wikipedia, & Tagging

Filed in Conferences/Educ., Social Media by Matt McGee on August 14, 2006 0 Comments
SES notes: SEM via Communities, Wikipedia, & Tagging

Monday, 4:00 pm – SEM via Communities, Wikipedia, & Tagging Packed house for this session, the final session of the day in the “Social Search” track which moderator Chris Sherman says has been crowded all day long. Neil Patel of Advantage Consulting opens with the presentation I was most interested in — a look at [...]

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SES notes: Social Search – Up Close with Yahoo!

Filed in Conferences/Educ., Social Media, Yahoo by Matt McGee on August 13, 2006 1 Comment
SES notes: Social Search – Up Close with Yahoo!

Monday, 11:00 am – Social Search: Up Close with Yahoo Really good session here, with a handful of Yahoo! officials introducing and speaking on the various social search tools Y has in its toolbox. Yahoo is so far out in front on this (i.e., compared to Google and MSN) that they can really set a [...]

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SES notes: Compare and Contrast – Ad Program Strategies

Filed in Bing, Conferences/Educ., Google, PPC Advertising, SEM, Yahoo by Matt McGee on August 13, 2006 0 Comments
SES notes: Compare and Contrast – Ad Program Strategies

This is the first post of several where I’ll be writing summaries of the sessions I attended last week at SES San Jose 2006. I should note up front that what I’m writing here on SBS will be substantially different from the full recaps posted by Search Engine Roundtable. My recaps here on SBS will [...]

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SE Roundtable’s SES recaps

Filed in Conferences/Educ. by Matt McGee on August 12, 2006 0 Comments
SE Roundtable’s SES recaps

Amazing. I’d never suggest you shouldn’t go to an SES conference, but if you can’t, Search Engine Roundtable has your back.

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SES San Jose Wrap-Up

Filed in Conferences/Educ. by Matt McGee on August 10, 2006 0 Comments
SES San Jose Wrap-Up

Yes, I still have several detailed posts to write covering some of the material in the sessions I attended at SES 2006 San Jose, but the “wrap-up” post hits now, regardless. For starters, the conference was really great. I have to imagine that, no matter how far along you are in your SEO/SEM education, you’re [...]

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