Category: Blogging
Recently on Hyperlocal Blogger
In addition to this blog, I also write regularly about local blogging at Hyperlocal Blogger. Every so often, I like to share links to some of the articles that I think SBSM readers might also find interesting over there. It’s been a couple months since I’ve done a link roundup for HLB posts, so here’s [...]
Business Blogging on the Rise
Quick piece of news from eMarketer a couple days ago: The number of companies using blogs for marketing purposes is on the rise. eMarketer says about 1/3rd of U.S. companies have blogs right now, but as many as 43% could be blogging in just two years.
Recently on Hyperlocal Blogger
In addition to this blog, I also write regularly about local blogging at Hyperlocal Blogger. Every so often, I like to share links to some of the articles that I think SBSM readers might also find interesting over there. It’s been about six weeks since I’ve done a link roundup for HLB posts, so here’s [...]
Creative Small Business Marketing, Episode 5
This is pretty cool, not to mention very clever. Hopefully I’ll explain it all well enough that it makes sense. Ready? 360SEE is an art/furniture gallery in Chicago. The owner’s dog, Homer, hangs out in the front window, plainly visible to passersby walking outside. Homer is little and pretty cute, and people tend to stop [...]
Recently on Hyperlocal Blogger
There’s been a burst of blog activity over on my other blog, Hyperlocal Blogger. Every so often, I like to share links to some of the articles that I think SBSM readers might also find interesting over there. Here’s that latest batch of such links.
Been to Hyperlocal Blogger Lately?
It’s been exactly a month since I last posted a roundup of what’s been happening over on my other blog, Hyperlocal Blogger. Trust me, that’s pure coincidence. I’m not that organized about these roundups! But, there are a few posts over there you may want to check out if you’re not already reading the blog [...]
Sometimes, RSS Subscriber Counts Don’t Matter
Marketing success is all about numbers. We measure what we do in terms of revenue (i.e., numbers) profit (more numbers) visits/pageviews (again, numbers) fans, followers, subscribers (more numbers) etc. But different numbers matter to different businesses. The key is to know which numbers matter to your business in your situation.
Afraid of Blogging? Read This
I know a very talented writer who has a blog, but admits to being afraid of blogging. I’ll be sharing these links with that person, and thought I’d post them here since there’s bound to be more people out there in the same boat. At Remarkablogger, Michael Martine has finished a three-part series about overcoming [...]
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