Category: Blogging
The Inc. 500 Is Blogging Less? It May Not Be What It Seems
I woke up this morning and found a lot of buzz on Twitter about this ReadWriteWeb story that reports how companies in the Inc. 500 list are blogging less. But that headline may not really explain what’s going on. According to a study from the University of Massachusetts, only 37 percent of companies in the [...]
WordPress, Technorati and … Where’d All The Blog Directories Go?
Where’d all the good blog directories go? I came to wonder about that via a somewhat winding path, so follow along with me if you would, please. A couple nights ago, I was installing a new self-hosted WordPress blog. One of the many settings you’re asked to configure involves search engine (and web) spiders and [...]
It’s Official: Static, Brochure-Ware Websites Are Dead
If you don’t have a content marketing strategy, you don’t have an online marketing strategy. I’ve been saying that for some time now, and I think it’s never been more true than it is today. If you want to succeed online in any industry that’s even remotely competitive, you must have an effective content marketing [...]
Will Google Think I’m a “Scraper”?
About six weeks ago, Google put webmasters on alert about more upcoming changes to how it fights spam. Specifically, Google asked for help in identifying “scraper” sites — sites that copy content from somewhere else and republish it on their own site. I wrote about this on Search Engine Land and, in the comments there, [...]
Two Must-Reads About Blogging
I hate when this happens: My monthly recap for the previous month has already been published when I find a really great article that should’ve made the cut. That just happened this weekend … twice! There are two articles about blogging that are so good they deserve a special “Hey, go read these!” post … [...]
A Simple Sample Editorial Calendar to Keep Your Blogging on Schedule
Blogging’s hard. I know that very well. It’s why I recently wrote that series, 5 Ways To Find New Blog Content. But finding content is only part of the challenge of blogging. Another part is scheduling — more specifically, being a consistent blogger. That’s where an editorial calendar comes in.
Series: 5 Ways To Find New Blog Content
“But I don’t know what to write about!” Bet you’ve heard (or said) that one plenty of times. Or maybe even said it plenty of times yourself. As my friend (and fellow GetListed.org Local University faculty member) Ed Reese says in his presentations, “Blogging’s haaaaard.” True ‘dat. There are a lot of things that make [...]
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