MY BEST POSTS

SBSM Mailbag: How Best to Charge Small Businesses for SEO Services?

Filed in MY BEST POSTS, SEO by Matt McGee on July 9, 2013 8 Comments
SBSM Mailbag: How Best to Charge Small Businesses for SEO Services?

Kris recently sent in a good question about providing SEO services for small businesses; more specifically, about the business model and billing: I usually work on a monthly retainer-syle basis with no contract. I sometimes feel apprehensive about this because I feel that huge value is delivered in the plan and strategy that is done [...]

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How to Promote Old Blog Content (SBSM Mailbag)

Filed in Blogging, MY BEST POSTS by Matt McGee on June 10, 2013 9 Comments
How to Promote Old Blog Content (SBSM Mailbag)

Anthony P. responded to my recent invite to send topics/questions with a question about keeping old blog content alive: I’m always interested in curating content as well as the notion of reprising older content, if that is even something worth doing. I understand the notion of evergreen content, but think about movies, records, pieces of [...]

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7 Building Blocks for Starting a Small Business Blog

Filed in Blogging, MY BEST POSTS by Matt McGee on May 29, 2013 10 Comments
7 Building Blocks for Starting a Small Business Blog

I’ve written a lot of articles in the last couple years for small business bloggers. In going through them, it seems like the best ones fit into seven areas that I believe can serve as a guide for any business that’s just starting a new company blog. (And can serve as a reminder, perhaps, for [...]

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7 Lessons from 7 Years of Blogging

Filed in Blogging, MY BEST POSTS by Matt McGee on April 20, 2013 18 Comments
7 Lessons from 7 Years of Blogging

This blog turned seven years old on Thursday. It began on April 18, 2006 with a poorly-optimized and completely forgettable blog post that I titled not after a U2 song, but after a Rolling Stones song: Start Me Up. That same day, I posted a second article — about the blogroll I used to maintain. [...]

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If I Were Launching a New Small Business Website Today (2013 Version)

Filed in MY BEST POSTS, Small Biz Marketing by Matt McGee on April 12, 2013 27 Comments
If I Were Launching a New Small Business Website Today (2013 Version)

You just launched your new small business. Congrats! But now what? You’ve got a great website and you’re ready to start selling widgets or generating new leads. You’re ready to start making money. You know the internet is gonna be a huge part of that. You know you need to be visible online where potential [...]

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The Value of Showing Up on Social Media

Filed in MY BEST POSTS, Social Media by Matt McGee on March 29, 2013 6 Comments
The Value of Showing Up on Social Media

That’s an old statistic from 2011. You may remember me writing about it before: 63 percent of U.S. consumers are more likely to use a local business if it has information available on a social networking site. I mention that stat regularly when I’m speaking at Local U workshops about social media for local businesses. [...]

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