My Latest Articles
Hey Dentists: You’re On Avvo
From lawyers to doctors and now … dentists. Avvo has announced that it’s building out a dentists’ directory in the U.S. to complement its existing lawyer and doctor directories. But it sounds like this is still a work in progress. Avvo says dentists from all over the country are available to take part in the [...]
Small Businesses Measure Social Success The Right Way: New Customers
This was a pleasure and relief to see: In a new report about small businesses and social media, SMBs listed “new customers” as their most important metric for measuring the success of social media marketing. Whew! Here’s a look at the chart from Borrell Associates, which is based on a survey of almost 4,300 small [...]
Touché Google & Yelp! Foursquare Now Has Restaurant Menus
Still not sure if Foursquare is serious about local search? Consider this: The site just added menus thanks to a partnership with SinglePlatform. I’ll explain below why I think this matters. First, how many menus are we talking about? How many restaurants? Foursquare says it’s getting more than 13 million menu items from nearly 250,000 [...]
SBSM Flashback: January 2011
For those of you who are new SBSM readers & subscribers, here’s a list of noteworthy posts you probably missed from one year ago. I try to put together a post like this each month to introduce new readers to old content that might be worth reading.
Google Emails To Let Me Know My Wife’s Merged Listing Will Be Merged Again
I think it’s great that Google is trying to improve customer service. In trying to fix my wife’s current merged listing cluster****, they’ve sent me more emails than I could’ve ever imagined. Yay Google! Except the last email they sent wasn’t so good. Yesterday, Google emailed me to let me know that they’re going to [...]
Foursquare: The Web’s Newest Local Search Engine (But There’s One Big Question)
If you’re a local business owner, Foursquare isn’t a novelty anymore. Oh, sure, the points and badges and the game elements are still there, but Foursquare became a full-fledged local search engine yesterday with some nifty search and filtering options thanks to what’s now a whopping 1.5 billion check-ins. The new toy can be found [...]
Google Places History, From 2004 to Today
I know I posted about this earlier on Search Engine Land, but it bears repeating here in the event that anyone reading this doesn’t also read SEL (why not?). Read and bookmark this: A Brief History of Google Places I’m not sure what’s “brief” about it, but David Mihm has put together a great reference [...]
![Google’s [Not Provided]: Assessing 2.5 Months of Analytics Damage](http://www.smallbusinesssem.com/wp-content/themes/wp-clear/scripts/timthumb.php?src=http://www.smallbusinesssem.com/wp-content/uploads/2012/01/google-not-provided-90x100.jpg&w=100&h=100&zc=1 "Google’s [Not Provided]: Assessing 2.5 Months of Analytics Damage")
Google’s [Not Provided]: Assessing 2.5 Months of Analytics Damage
The dust has settled a bit on Google’s decision to stop passing keyword referral data from searchers that are logged in to their Google accounts and using encrypted search by default. That began in mid-October and then ramped up a couple weeks later. At first, [not provided] represented a small percentage of overall traffic to [...]
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