I wish you could’ve seen my face on Wednesday during the keynote at Google I/O. My eyes lit up big and bold and I’m sure my mouth opened wide while I wondered, “Did I just really see and hear them kill Zagat scores?” Indeed, I did. Google even announced it on their blog, too. This, you may know, is something I’ve been advocating for time and time again, so it …Read More
Call tracking is a topic that comes up at every Local U workshop that we put on and, in most cases, it’s because call tracking has caused all kinds of problems for the local business that’s doing it. Professor Maps, AKA Mike Blumenthal, has written an easy-to-understand overview of the risks involved in call tracking, along with his advice for when and where it might be okay to do it …Read More
I’ve said before that one great way to get topics for blog posts is to ask your readers. So that’s what I’m doing! If you have something that you think I might be able to answer or help with, or just have an idea for a blog post that you’d like to share, let me know by using the contact form on this site. Note: Almost all of my recent …Read More
If you’re reading this while at the Local University workshop, a big welcome to you. Thanks for visiting SmallBusinessSEM.com. In my presentation, I mention several web sites, articles, and other links that you may not have had time to jot down while I was speaking. If that’s the case, here are all the references I made in chronological order:
Yelp had a strong earnings report today, which you can read about there on Search Engine Land if interested. In short: revenues are up, losses down, and record-setting traffic. The number that caught my eye was this: Yelp has 1.1 million claimed local business profiles. That came out during the earnings call. It’s the total number of claimed Yelp business profiles as of the end of Q1. The company said …Read More
I just got back from a trip to Cleveland and, less than 24 hours after I landed, Foursquare sent me this email: It’s pretty much a walk-through of every check-in I made over four days. More importantly, it’s begging for me to give Foursquare more data than just the basic check-in. Foursquare likes to mention that it has a few billion check-ins (3.5 billion is the most recent milestone), but …Read More
